{"title":"Affirm","description":"","products":[{"product_id":"affirm-5-in-1-reconstructor","title":"Avlon Affirm 5-in-1 Reconstructor 950ml\/32oz","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}' data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDESCRIPTION\u003cbr\u003eAffirm 5-in-1 Reconstructor \u003c\/strong\u003eis an amazing post-relaxer conditioner that normalises the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}' data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-mce-fragment=\"1\"\u003eThis reconstructor is fortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalised.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}'\u003eThis makes it perfect for use on damaged, fine or limp hair. Affirm 5-in-1 Reconstructor is enriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}'\u003eIncreases fiber elasticity and tensile strength\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}'\u003eRe-aligns, seals and smooths hair fibers\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}'\u003eMinimizes breakage and shedding\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}'\u003eDetangles and imparts body\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-userformat='{\"2\":573,\"3\":{\"1\":0},\"5\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"6\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"7\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"8\":{\"1\":[{\"1\":2,\"2\":0,\"5\":[null,2,0]},{\"1\":0,\"2\":0,\"3\":3},{\"1\":1,\"2\":0,\"4\":1}]},\"12\":0}' data-sheets-value='{\"1\":2,\"2\":\"5 in 1 Reconstructor is an amazing post-relaxer conditioner that normalize the hair after relaxing while depositing substantive conditioners deep within the hair fiber.\\n\\nFeatures\\nFortified with advanced fibrous conditioning agents that penetrate deep into hair fiber making hair permanently conditioned, as it is being normalized.\\nFor use on damaged, fine or limp hair\\nEnriched with Argan Oil, Pequi Oil, Buriti Oil, Keratin, Ceramide III and Fruit Extracts.                                                     Benefits\\nIncreases fiber elasticity and tensile strength\\nRe-aligns, seals and smooths hair fibers\\nMinimizes breakage and shedding\\nDetangles and imparts body\\nRestores hair to its normal pH.\"}'\u003eRestores hair to its normal pH.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AVLON AFFIRM","offers":[{"title":"Default Title","offer_id":53520080666962,"sku":"AFM-STY-50184","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/5_in_1_32_oz_jpg.webp?v=1779361685"},{"product_id":"avlon-affirm-5-in-1-reconstructor-16oz","title":"Avlon Affirm 5-in-1 Reconstructor 475ml\/16oz","description":"","brand":"AVLON AFFIRM","offers":[{"title":"Default Title","offer_id":53520081191250,"sku":"AFM-CON-0093","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/avlon-affirm-5in1-reconstructor-16oz-241107034657_jpg.webp?v=1779361686"},{"product_id":"affirm-positive-link-conditioner","title":"Avlon Affirm Positive Link Conditioner 16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWith Argan, Pequi, and Buriti Oils\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch2 id=\"content\" data-mce-fragment=\"1\"\u003eAmazing post-relaxer conditioner\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eNormalizes hair after relaxing while moisturizing and strengthening\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e hair\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch1\u003eFeatures\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003ePenetrates deep into hair fiber making hair permanently conditioned, as it is being normalized.\u003c\/li\u003e\n\u003cli\u003eFor Medium to Coarse hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch1\u003eBenefits\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eRe-aligns, firms and seals cuticles to enhance shine.\u003c\/li\u003e\n\u003cli\u003eAdds luxurious softness and body to hair\u003c\/li\u003e\n\u003cli\u003eDetangles effectively.\u003c\/li\u003e\n\u003cli\u003eRestores hair to normal pH.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AVLON AFFIRM","offers":[{"title":"Default Title","offer_id":53520081256786,"sku":"AFM-CON-40086","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/Pos_Link_16_oz_jpg.webp?v=1779361687"},{"product_id":"avlon-affirm-positive-link-conditioner-32oz","title":"Avlon Affirm Positive Link Conditioner 910g\/32oz","description":"","brand":"AVLON AFFIRM","offers":[{"title":"Default Title","offer_id":53520081486162,"sku":"AFM-CON-50177","price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/Positive_link_32_oz_jpg_e9c31189-b0ec-46fa-ae34-1c898fe6d094.webp?v=1779361688"},{"product_id":"affirm-normalizing-shampoo","title":"AVLON Affirm Normalizing Shampoo 950ml\/32oz","description":"\u003cdiv id=\"productdescription\" data-mce-fragment=\"1\"\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eWith Argan, Pequi \u0026amp; Buriti Oils\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"productdescription\" data-mce-fragment=\"1\"\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e*Moisturizing formula that ensures complete       normalization after relaxing\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e*Removes all residual traces of relaxer from hair.\u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cdiv id=\"subheadercontentproduct\"\u003e\n\u003cdiv id=\"productdescription\"\u003e\n\u003ch1\u003eFeatures\u003cbr\u003e\n\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"pagecontent\"\u003e\n\u003cdiv id=\"sidesubnav\"\u003e\n\u003cul\u003e\n\u003cli\u003eRich moisturizing formula with advanced conditioning agents.\u003c\/li\u003e\n\u003cli\u003eContain milder cleansers that lather beautifully\u003c\/li\u003e\n\u003cli\u003eFeatures a color indicator to confirm normalization and removal of relaxer\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"pagecontent\"\u003e\n\u003cdiv id=\"theproductcontent\"\u003e\n\u003ch1\u003eBenefits\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eCleans beautifully.\u003c\/li\u003e\n\u003cli\u003eHelps re-align and close cuticles\u003c\/li\u003e\n\u003cli\u003eLeaves hair tangle-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AVLON AFFIRM","offers":[{"title":"Default Title","offer_id":53520081584466,"sku":"AFM-SHA-50160","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/norm_shampoo_32_oz_b171ce8d-8610-4a14-a8a7-8f377d027bb7_jpg.webp?v=1779361688"},{"product_id":"affirm-protecto","title":"Avlon Affirm Protecto  240ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWith Argan oil, Babassu oil and Cupuacu Butter\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eVital first step of the Affirm relaxer system\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eProtects hair before and during the relaxing stage \u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch1\u003eFeatures\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003ePre-Relaxer Conditioner that penetrates deep within the hair fiber during relaxer when hair’s pH is relatively high and the cuticles are wide open\u003c\/li\u003e\n\u003cli\u003eEffectively repairs damaged areas along the hair shaft\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"divider\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch1\u003eBenefits\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eSmooths and realigns damaged hair fibers\u003c\/li\u003e\n\u003cli\u003eTames fly-aways and repairs split ends\u003c\/li\u003e\n\u003cli\u003eEases wet combing and minimizes shedding\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AVLON AFFIRM","offers":[{"title":"Default Title","offer_id":53520081944914,"sku":"AFM-CON-30155","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/Protecto_6359fb9d-f639-4333-a036-67b77e5e2fb2_jpg.webp?v=1779361689"},{"product_id":"affirm-gentle-assurance","title":"Avlon Affirm Gentle Assurance 312ml\/11oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eHelps prevent irritation to the hairline and scalp during the relaxing process.\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/h1\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003ePerfect for sensitive-scalp clients. \u003c\/h2\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/h1\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eFeatures\u003c\/h1\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFeatures superior spreadability for maximum ease of use and control.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCompatible with all sodium, lithium hydroxide (no-lye, no mix) and guanidine hydroxide relaxers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eBenefits\u003c\/h1\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eProvides the client with maximum scalp comfort, allowing time for optimal  straightening.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWashes easily off of skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"AVLON AFFIRM","offers":[{"title":"11 OZ","offer_id":53520081977682,"sku":"AFM40109","price":10.99,"currency_code":"GBP","in_stock":true},{"title":"4 LB","offer_id":53520082010450,"sku":"AFM60121","price":32.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_0127.png?v=1779361691"},{"product_id":"affirm-conditioning-relaxer-system-sensitive-scalp-cream-relaxer","title":"Avlon Affirm Sensitive Scalp Cream Conditioning Relaxer Kit","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch1 class=\"f--heading  font-size--xxl line-height-6 wd--font-size--xxxl m0 pb1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"\" data-mce-fragment=\"1\"\u003eAffirm\u003c\/span\u003e\u003c\/h1\u003e\n\u003cdiv class=\"m0 f--main font-size__basic five-sixths\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe\u003cstrong data-mce-fragment=\"1\"\u003e Affirm Conditioning Relaxer System\u003c\/strong\u003e conditions hair before, during and after relaxing.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eOffering phenomenal straightening while retaining up to \u003cstrong data-mce-fragment=\"1\"\u003e81% of original fiber elasticity\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eLeaves hair feeling soft and looking radiant.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eState of the art products.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eTechnological Advancements:\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul class=\"ul1\" data-mce-fragment=\"1\"\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003ePhenomenal straightening\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003eRetains up to 81% of fiber elasticity with the Affirm Creme Relaxer (Sodium Hydroxide) and up to 76% with Affirm Sensitive Scalp Relaxer (Guanidine Hydroxide)*\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003eIncreased moisture in hair fibers\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003eSuperb ease of combing\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003eImproved hair porosity\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003eAmazing softness and shine\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003eBlend of exotic and cutting edge ingredients\u003c\/li\u003e\n\u003cli class=\"li2\" data-mce-fragment=\"1\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch1\u003eWith Argan Oil, Pequi Oil \u0026amp; Cupuacu Butter\u003c\/h1\u003e\n\u003ch2\u003eRetains up to 76% of fiber elasticity\u003c\/h2\u003e\n\u003ch2\u003eConditions \u0026amp; Straightens Simultaneously\u003c\/h2\u003e\n\u003ch2\u003eTechnologically Advanced Formula\u003c\/h2\u003e\n\u003ch2\u003eFor clients with scalp irritation or with dry hair and scalp\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eGuanidine Hydroxide Active \u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003ch1\u003eFeatures \u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eLiquid crystalline technology for superior straightening\u003c\/li\u003e\n\u003cli\u003eBlend of exotic and cutting edge conditioning ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1\u003eBenefits\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eProvides maximum scalp comfort while beautifully straightening hair\u003c\/li\u003e\n\u003cli\u003eHair looks healthy, shiny and radiant\u003c\/li\u003e\n\u003cli\u003eRinses out easily from hair without leaving an oily residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"AVLON AFFIRM","offers":[{"title":"4 APPLICATION","offer_id":53520082731346,"sku":null,"price":34.99,"currency_code":"GBP","in_stock":true},{"title":"9 APPLICATION","offer_id":53520082764114,"sku":"AFMK90098","price":64.99,"currency_code":"GBP","in_stock":true},{"title":"20 APPLICATION","offer_id":53520082796882,"sku":"AFMK90081","price":99.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/157_source_1666957166-2_747ebe0b-5296-4d75-8939-9d31580efe55.jpg?v=1779361691"},{"product_id":"affirm-creme-relaxer","title":"Avlon Affirm Crème Relaxer 1.82kg\/4Ibs","description":"\u003ch1 data-mce-fragment=\"1\"\u003eWith Argan Oil, Pequi Oil \u0026amp; Cupuacu Butter\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/h1\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eRetains 81% of Fiber Elasticity\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eConditions \u0026amp; Straightens Simultaneously\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eSuperior Straightening\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eTechnologically Advanced Formula\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eSmoother \u0026amp; More Consistent Straightening\u003c\/h2\u003e\n\u003ch1\u003eFeatures\u003c\/h1\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLiquid crystalline technology for superior straightening\u003c\/li\u003e\n\u003cli\u003eConditions simultaneously as it relaxes hair\u003c\/li\u003e\n\u003cli\u003eBlend of exotic and cutting edge conditioning ingredients\u003c\/li\u003e\n\u003cli\u003eImproved Creamier Consistency\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch1\u003eBenefits\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eProvides Superior straightening\u003c\/li\u003e\n\u003cli\u003eLeaves hair silky smooth\u003c\/li\u003e\n\u003cli\u003eSoftens and moisturizes hair\u003c\/li\u003e\n\u003cli\u003eHair looks healthy, shiny and radiant\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AVLON AFFIRM","offers":[{"title":"RESISTANT","offer_id":53520082927954,"sku":"AFMRC60107","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"MILD","offer_id":53520082960722,"sku":"AFMRC60084","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"NORMAL","offer_id":53520082993490,"sku":"AFMRC60046","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/61PV0MipuKL._AC_SL1000.jpg?v=1779361692"}],"url":"https:\/\/beautycosmetichub.com\/collections\/affirm.oembed","provider":"Beauty Cosmetic Hub","version":"1.0","type":"link"}