{"title":"African Pride Feel It Formula","description":"","products":[{"product_id":"african-pride-feel-it-formula-peppermint-rosemary-sage-strengthening-pre-wash-detangler-12-fl-oz","title":"African Pride Feel It Formula Peppermint, Rosemary \u0026 Sage Strengthening Pre-Wash Detangler 340g\/12oz","description":"","brand":"AFRICAN PRIDE 'FEEL IT' FORMULA","offers":[{"title":"Default Title","offer_id":53521072816466,"sku":"AP-STY-3886","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_1225_615c91c8-fd3e-4aaa-9716-295c365bc3d6.jpg?v=1779370341"},{"product_id":"african-pride-feel-it-formula-strengthening-leave-in-conditioner-12-0-oz","title":"African Pride Feel It Formula Strengthening Leave-In Conditioner 340g\/12oz","description":"","brand":"AFRICAN PRIDE 'FEEL IT' FORMULA","offers":[{"title":"Default Title","offer_id":53521073013074,"sku":"AP-CON-3909","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_1420_be236da5-c59a-4888-8e4a-6e68b9265cb7.jpg?v=1779370342"},{"product_id":"african-pride-feel-it-formula-strengthening-oil-4oz","title":"African Pride Feel It Formula Strengthening Oil 118ml\/4oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAfrican Pride \"Feel It\" Formula Strengthening Oil, 4oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAfrican Pride \"Feel It\" Formula Strengthening Oil is designed to fortify and nourish your hair while providing a soothing, tingling sensation on the scalp. This product is ideal for those looking to enhance the strength and resilience of their hair, particularly for natural, relaxed, or braided styles.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthening:\u003c\/strong\u003e Formulated to reinforce hair strands, reducing breakage and promoting healthier, more resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Stimulation:\u003c\/strong\u003e The \"Feel It\" formula provides a refreshing tingling sensation that stimulates the scalp, promoting blood circulation and hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizing:\u003c\/strong\u003e Rich in natural oils, it deeply moisturizes the scalp and hair, combating dryness and flakiness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Suitable for all hair types, including natural, relaxed, and braided styles.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eMain Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOlive Oil:\u003c\/strong\u003e Known for its moisturizing and nourishing properties, it helps to strengthen and soften hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCastor Oil:\u003c\/strong\u003e Promotes hair growth and helps to thicken hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVitamin E:\u003c\/strong\u003e Provides antioxidant protection and aids in hair repair and growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMenthol:\u003c\/strong\u003e Creates a cooling, tingling sensation that invigorates the scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Treatment:\u003c\/strong\u003e Apply a small amount directly to the scalp. Gently massage in using your fingertips to stimulate circulation and allow the oil to penetrate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Treatment:\u003c\/strong\u003e Distribute a small amount evenly throughout the hair, focusing on the ends. This can be done on dry or damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyling Aid:\u003c\/strong\u003e Use as needed to add shine and manageability to your hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003ePackaging:\u003c\/strong\u003e The product comes in a 4oz (118ml) bottle, equipped with an easy-to-use applicator tip for targeted application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCautions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes. In case of contact, rinse thoroughly with water.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eOverall, African Pride \"Feel It\" Formula Strengthening Oil is a versatile and effective product designed to enhance hair strength, stimulate the scalp, and provide deep moisture for healthier, more resilient hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"AFRICAN PRIDE 'FEEL IT' FORMULA","offers":[{"title":"Default Title","offer_id":53521073832274,"sku":"AP-OIL-3749","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/APFIF_StrengtheningOil_4ozBtl_FRONT_54514c92-7d7b-4d4a-820f-28df48e96eff.jpg?v=1779370339"},{"product_id":"african-pride-feel-it-formula-strengthening-mask-12oz","title":"African Pride Feel It Formula Strengthening Mask 340g\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAfrican Pride \"Feel It\" Formula Strengthening Mask, 12oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Name:\u003c\/strong\u003e African Pride \"Feel It\" Formula Strengthening Mask\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 12oz\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e African Pride \"Feel It\" Formula Strengthening Mask is a luxurious deep conditioning treatment designed to fortify and rejuvenate your hair. This rich and creamy mask penetrates deep into the hair shaft to restore strength, moisture, and shine. Perfect for all hair types, this intensive treatment helps repair damage, reduce breakage, and enhance manageability, leaving your hair feeling soft, strong, and revitalized.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/FIF_Strengthening_Mask_Ingredients_a190f9c2-3fee-4e13-9a99-3bd37b794bdf.jpg?v=1718728439\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea Butter:\u003c\/strong\u003e Packed with vitamins and fatty acids, shea butter deeply moisturizes and conditions hair, improving its overall health and texture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAvocado Oil:\u003c\/strong\u003e Rich in essential nutrients, avocado oil nourishes the scalp and hair, promoting growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHoney:\u003c\/strong\u003e A natural humectant that attracts and retains moisture, honey helps to keep hair hydrated and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Conditioning:\u003c\/strong\u003e Provides intensive hydration and nourishment, restoring dry, brittle, and damaged hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthening:\u003c\/strong\u003e Strengthens the hair shaft, reducing breakage and improving hair elasticity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture-Rich Formula:\u003c\/strong\u003e Infuses hair with moisture, leaving it soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevitalizing Sensation:\u003c\/strong\u003e Experience the refreshing \"feel it\" tingle as the mask works its magic on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/FIF_Strengthening_Mask_HowToUse_d9b01aa5-5bda-4637-a167-91063afeb56c.jpg?v=1718728418\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eAfter shampooing, apply a generous amount of the mask to wet hair.\u003c\/li\u003e\n\u003cli\u003eDistribute evenly from roots to ends, focusing on areas needing extra care.\u003c\/li\u003e\n\u003cli\u003eCover hair with a plastic cap and leave on for 10-15 minutes. For deeper conditioning, use with moderate heat.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with warm water.\u003c\/li\u003e\n\u003cli\u003eStyle as usual.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply conditions and hydrates hair\u003c\/li\u003e\n\u003cli\u003eStrengthens and repairs damaged hair\u003c\/li\u003e\n\u003cli\u003eEnhances hair's natural shine and softness\u003c\/li\u003e\n\u003cli\u003eReduces breakage and improves manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAll hair types, especially those with dry, damaged, or brittle hair\u003c\/li\u003e\n\u003cli\u003eIndividuals seeking a deep conditioning treatment to restore and strengthen hair\u003c\/li\u003e\n\u003cli\u003eThose who prefer products with natural, nourishing ingredients\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTransform your hair care routine with African Pride \"Feel It\" Formula Strengthening Mask. Indulge in this intensive treatment to achieve healthier, stronger, and more beautiful hair with every use.\u003c\/p\u003e\n\u003c!----\u003e","brand":"AFRICAN PRIDE 'FEEL IT' FORMULA","offers":[{"title":"Default Title","offer_id":53521074127186,"sku":"AP-MAS-3756","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/FIF_Strengthening_Mask_Front_930a8202-b383-4a98-834d-117ea9a5120f.jpg?v=1779370340"},{"product_id":"african-pride-feel-it-formula-strengthening-balm-4oz","title":"African Pride Feel It Formula Strengthening Balm 113g\/4oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAfrican Pride \"Feel It\" Formula Strengthening Balm, 4oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Description:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAfrican Pride \"Feel It\" Formula Strengthening Balm is specially formulated to strengthen, condition, and revitalize your hair while providing a soothing and invigorating sensation. This balm is ideal for those looking to fortify their hair and protect it from damage, especially for natural, relaxed, or braided hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthening:\u003c\/strong\u003e Reinforces hair strands to reduce breakage and promote stronger, healthier hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Stimulation:\u003c\/strong\u003e The unique \"Feel It\" formula offers a tingling sensation that stimulates the scalp, encouraging blood flow and hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizing:\u003c\/strong\u003e Enriched with natural oils and butters to deeply moisturize and nourish the hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtection:\u003c\/strong\u003e Helps to shield hair from environmental damage and styling stress.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatility:\u003c\/strong\u003e Suitable for all hair types and styles, including natural, relaxed, and braided hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eMain Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea Butter:\u003c\/strong\u003e Provides intense moisture and nourishment, helping to soften and smooth the hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOlive Oil:\u003c\/strong\u003e Known for its hydrating properties, it helps to strengthen and add shine to the hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eJojoba Oil:\u003c\/strong\u003e Balances scalp oil production and adds moisture to the hair without weighing it down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMenthol:\u003c\/strong\u003e Adds a refreshing, tingling sensation that invigorates the scalp and promotes a healthy scalp environment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Treatment:\u003c\/strong\u003e Apply a small amount directly to the scalp. Use your fingertips to gently massage the balm into the scalp to stimulate circulation and promote absorption.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Treatment:\u003c\/strong\u003e Distribute a small amount evenly through the hair, focusing on the ends and areas prone to dryness or damage. Can be used on dry or damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyling Aid:\u003c\/strong\u003e Use as needed to add shine, control frizz, and improve manageability.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003ePackaging:\u003c\/strong\u003e The product is available in a 4oz (118ml) jar, making it easy to scoop out the desired amount for application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCautions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes. In case of contact, rinse thoroughly with water.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eOverall, African Pride \"Feel It\" Formula Strengthening Balm is a versatile and nourishing product designed to strengthen and protect hair while providing a refreshing and stimulating experience for the scalp.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"AFRICAN PRIDE 'FEEL IT' FORMULA","offers":[{"title":"Default Title","offer_id":53521074159954,"sku":"AP-STY-3763","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/FIF_Strengthening_Balm_Front_ed4bcb0c-0ecc-4847-9ed5-5af2a3d19b19.jpg?v=1779370341"},{"product_id":"african-pride-feel-it-formula-strengthening-shampoo-12oz","title":"African Pride Feel It Formula Strengthening Shampoo 354ml\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAfrican Pride \"Feel It\" Formula Strengthening Shampoo, 12oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Name:\u003c\/strong\u003e African Pride \"Feel It\" Formula Strengthening Shampoo\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 12oz\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e African Pride \"Feel It\" Formula Strengthening Shampoo is expertly formulated to nourish and fortify hair from root to tip. Designed for all hair types, this invigorating shampoo deeply cleanses while delivering essential nutrients to help restore and maintain hair's natural strength and vitality.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/APFIF_Ingredients_StrengtheningShampoo_12ozBtl_03a726d8-ec6f-4abd-b201-e9628b86fed0.jpg?v=1718727815\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHerbal Extracts:\u003c\/strong\u003e Infused with a blend of natural herbs that promote healthy hair growth and provide essential vitamins.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOlive Oil:\u003c\/strong\u003e Rich in antioxidants and vitamins A and E, olive oil helps to hydrate, condition, and improve hair elasticity, preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTea Tree Oil:\u003c\/strong\u003e Known for its antifungal and antibacterial properties, tea tree oil soothes the scalp, reduces dandruff, and helps maintain a healthy scalp environment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthening Formula:\u003c\/strong\u003e Specially designed to strengthen weak and damaged hair, reducing breakage and promoting healthier hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Cleansing:\u003c\/strong\u003e Effectively removes dirt, buildup, and impurities without stripping hair of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing and Hydrating:\u003c\/strong\u003e Delivers moisture and nourishment to dry and brittle hair, leaving it soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInvigorating Sensation:\u003c\/strong\u003e Experience a refreshing \"feel it\" tingle that revitalizes the scalp and senses.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0787\/0234\/6582\/files\/APFIF_HowToUse_StrengtheningShampoo_12ozBtl_257fd62e-9fd0-4ff2-b4ef-05328c1feae4.jpg?v=1718727785\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eWet hair thoroughly with warm water.\u003c\/li\u003e\n\u003cli\u003eApply a generous amount of shampoo to your scalp and hair.\u003c\/li\u003e\n\u003cli\u003eMassage gently with fingertips to create a rich lather.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and repeat if necessary.\u003c\/li\u003e\n\u003cli\u003eFor best results, follow with African Pride \"Feel It\" Formula Strengthening Conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStrengthens and repairs hair\u003c\/li\u003e\n\u003cli\u003ePromotes healthy hair growth\u003c\/li\u003e\n\u003cli\u003eReduces dandruff and soothes the scalp\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling clean, refreshed, and revitalized\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAll hair types, especially those with weak, brittle, or damaged hair\u003c\/li\u003e\n\u003cli\u003eIndividuals looking to enhance hair strength and manageability\u003c\/li\u003e\n\u003cli\u003eThose who prefer a shampoo with natural ingredients and a refreshing sensation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eRediscover the strength and beauty of your hair with African Pride \"Feel It\" Formula Strengthening Shampoo, and enjoy healthier, more resilient hair with every wash.\u003c\/p\u003e\n\u003c!----\u003e","brand":"AFRICAN PRIDE 'FEEL IT' FORMULA","offers":[{"title":"Default Title","offer_id":53521074291026,"sku":"AP-SHO-3732","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/APFIF_Shampoo_12ozBtl_FRONT_f1a1673d-0853-4121-b156-0a360c7d3e16.jpg?v=1779370338"}],"url":"https:\/\/beautycosmetichub.com\/collections\/african-pride-feel-it-formula.oembed","provider":"Beauty Cosmetic Hub","version":"1.0","type":"link"}