{"title":"As I Am","description":"","products":[{"product_id":"as-i-am-rosemary-water","title":"As I Am Rosemary Water for Scalp Refresh \u0026 Hydration  475 ml\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Rosemary Water - 12 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eRevitalize Your Hair and Scalp with Natural Refreshment\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the invigorating benefits of \u003cstrong\u003eAs I Am Rosemary Water\u003c\/strong\u003e. This revitalizing mist is formulated with pure rosemary extract to refresh, hydrate, and stimulate your hair and scalp. With its natural properties, rosemary water helps to revitalize dull hair, promote healthy hair growth, and soothe the scalp. Incorporate this versatile product into your hair care routine for a refreshing boost of hydration and nourishment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Rosemary Extract:\u003c\/strong\u003e Formulated with pure rosemary extract, known for its refreshing and revitalizing properties.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Mist:\u003c\/strong\u003e Provides a burst of hydration to thirsty hair and scalp, leaving them feeling refreshed and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates Scalp:\u003c\/strong\u003e Helps to stimulate blood circulation in the scalp, promoting healthy hair growth and scalp health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes Hair:\u003c\/strong\u003e Revitalizes dull, lifeless hair, leaving it feeling soft, smooth, and rejuvenated.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a daily refresher, scalp treatment, or as part of your regular hair care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient Size:\u003c\/strong\u003e Generous 12 oz size ensures you have plenty of product for multiple uses.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Suitable for all hair types and textures, from straight to curly, providing hydration and revitalization.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Dull Hair:\u003c\/strong\u003e Perfect for those with dry, dull hair in need of hydration and refreshment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromoting Hair Growth:\u003c\/strong\u003e Ideal for those looking to stimulate hair growth and improve scalp health.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eShake Well:\u003c\/strong\u003e Before each use, shake the bottle of Rosemary Water well to ensure the ingredients are evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpray Onto Hair and Scalp:\u003c\/strong\u003e Hold the bottle approximately 6-8 inches away from your hair and scalp. Spray the Rosemary Water evenly over your hair and scalp, focusing on areas that need refreshment or hydration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the Rosemary Water into your scalp, promoting circulation and absorption.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools. The Rosemary Water can also be used as a final touch to refresh and revitalize your hairstyle throughout the day.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Rosemary Extract:\u003c\/strong\u003e Formulated with pure rosemary extract, known for its refreshing and revitalizing properties.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Mist:\u003c\/strong\u003e Provides a burst of hydration to thirsty hair and scalp, leaving them feeling refreshed and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates Scalp:\u003c\/strong\u003e Helps to stimulate blood circulation in the scalp, promoting healthy hair growth and scalp health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes Hair:\u003c\/strong\u003e Revitalizes dull, lifeless hair, leaving it feeling soft, smooth, and rejuvenated.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a daily refresher, scalp treatment, or as part of your regular hair care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient Size:\u003c\/strong\u003e Generous 12 oz size ensures you have plenty of product for multiple uses.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540505813330,"sku":"AIM-STY-5582","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_8412.webp?v=1779532461"},{"product_id":"as-i-am-rosemary-conditioner","title":"As I Am Rosemary Conditioner  237ml\/8oz","description":"\u003cp\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eAs I Am Rosemary Conditioner - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNourish and Strengthen Your Hair with the Power of Rosemary\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRevitalize your hair care routine with \u003cstrong\u003eAs I Am Rosemary Conditioner\u003c\/strong\u003e. Infused with the invigorating essence of rosemary, this nourishing conditioner provides your hair with the hydration and strength it needs to thrive. Enriched with natural ingredients, it moisturizes, detangles, and strengthens your hair, leaving it soft, shiny, and manageable. Experience the rejuvenating benefits of rosemary for hair that looks and feels healthy and vibrant.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Infused with rosemary and other natural ingredients to deeply nourish and hydrate your hair, promoting healthy hair growth and preventing dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Helps to strengthen hair follicles and strands, reducing breakage and split ends for stronger, more resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangles:\u003c\/strong\u003e Provides excellent slip to help detangle knots and knots, making it easier to comb through your hair without causing damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBalanced Hydration:\u003c\/strong\u003e Restores moisture balance to your hair, leaving it soft, smooth, and well-hydrated without weighing it down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Texture:\u003c\/strong\u003e Creamy conditioner texture that glides smoothly through your hair, giving you soft, manageable locks without heaviness or residue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Ideal for all hair types and textures, providing hydration and strength for healthier-looking hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Damaged Hair:\u003c\/strong\u003e Perfect for those with dry, damaged hair in need of hydration and strength.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreventing Breakage:\u003c\/strong\u003e Ideal for those looking to strengthen their hair and reduce breakage and split ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Suitable for daily use to maintain soft, shiny, and healthy-looking hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eAfter Shampooing:\u003c\/strong\u003e Start with clean, wet hair after shampooing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Conditioner:\u003c\/strong\u003e Apply a generous amount of the Rosemary Conditioner to your palms and distribute evenly through your hair, focusing on the lengths and ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangle:\u003c\/strong\u003e Use a wide-tooth comb or your fingers to detangle your hair, starting from the ends and working your way up to the roots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeave In:\u003c\/strong\u003e Leave the conditioner in your hair for a few minutes to allow the nourishing ingredients to penetrate and hydrate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the conditioner out of your hair with cool water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Infused with rosemary and other natural ingredients to deeply nourish and hydrate your hair, promoting healthy hair growth and preventing dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Helps to strengthen hair follicles and strands, reducing breakage and split ends for stronger, more resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangles:\u003c\/strong\u003e Provides excellent slip to help detangle knots and knots, making it easier to comb through your hair without causing damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBalanced Hydration:\u003c\/strong\u003e Restores moisture balance to your hair, leaving it soft, smooth, and well-hydrated without weighing it down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Texture:\u003c\/strong\u003e Creamy conditioner texture that glides smoothly through your hair, giving you soft, manageable locks without heaviness or residue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Ideal for all hair types and textures, providing hydration and strength for healthier-looking hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply a generous amount to hair and scalp. Comb through to distribute. Leave it on for 15 minutes before rinsing. Follow with As I Am Leave-In Conditioner. Comb through and proceed to style hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eINGREDIENTS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Aqua\/water\/eau\" data-productingredientid=\"643705af704ebc020a193cca\" data-cfmingredientid=\"5c3d6ea87b123f4096fdb9e6\"\u003eAqua\/Water\/Eau\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Glycerin\" data-productingredientid=\"643705af704ebc020a193ccb\" data-cfmingredientid=\"5c3d6c777b123f4096f87d3f\"\u003eGlycerin\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" 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data-cfmingredientid=\"5c3d6b347b123f4096f507c6\"\u003eCaffeine\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Mentha piperita (peppermint) oil\" data-productingredientid=\"643705af704ebc020a193cd5\" data-cfmingredientid=\"5c3d6d307b123f4096fa3f08\"\u003eMentha Piperita (Peppermint) Oil\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Serenoa serrulata fruit extract\" data-productingredientid=\"643705af704ebc020a193cd6\" data-cfmingredientid=\"5c3d6dfd7b123f4096fc1c5e\"\u003eSerenoa Serrulata Fruit Extract\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Ceramide np\" data-productingredientid=\"643705af704ebc020a193cd7\" data-cfmingredientid=\"5c3d6b697b123f4096f5a610\"\u003eCeramide Np\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Copper tripeptide-1\" data-productingredientid=\"643705af704ebc020a193cd8\" data-cfmingredientid=\"5d51c19d987bb167243c4577\"\u003eCopper Tripeptide-1\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Copper tripeptide-34\" data-productingredientid=\"6554e470b0aabe00236e3161\" data-cfmingredientid=\"641b41014c9afc2183a76669\"\u003eCopper Tripeptide-34\u003c\/span\u003e\u003cspan\u003e, 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data-cfmingredientid=\"5c3d6d847b123f4096faebf1\"\u003ePhytosterols\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Menthol\" data-productingredientid=\"643705af704ebc020a193cdd\" data-cfmingredientid=\"5c3d6d367b123f4096fa47f1\"\u003eMenthol\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Melatonin\" data-productingredientid=\"6554e494b0aabe00236e3432\" data-cfmingredientid=\"5f9b40964ad832a8a70cea98\"\u003eMelatonin\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Lactic acid\" data-productingredientid=\"643705af704ebc020a193cde\" data-cfmingredientid=\"5c3d6cd37b123f4096f964c3\"\u003eLactic Acid\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Sarcosine\" data-productingredientid=\"643705af704ebc020a193cdf\" data-cfmingredientid=\"5c77facb45f593e9b8f58b24\"\u003eSarcosine\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Polyglyceryl-10 laurate\" data-productingredientid=\"643705af704ebc020a193ce0\" data-cfmingredientid=\"5c3d6d957b123f4096fb20ca\"\u003ePolyglyceryl-10 Laurate\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Potassium olivate\" data-productingredientid=\"6554e4e2b0aabe00236e38c7\" data-cfmingredientid=\"5c77facb45f593e9b8f58932\"\u003ePotassium Olivate\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Caprylhydroxamic acid\" data-productingredientid=\"643705af704ebc020a193ce3\" data-cfmingredientid=\"5c3d6b4e7b123f4096f550df\"\u003eCaprylhydroxamic Acid,\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Caprylyl glycol\" data-productingredientid=\"643705af704ebc020a193ce4\" data-cfmingredientid=\"5c3d6b517b123f4096f55b87\"\u003eCaprylyl Glycol\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Sodium benzoate\" data-productingredientid=\"643705af704ebc020a193ce5\" data-cfmingredientid=\"5c3d6e0d7b123f4096fc41a4\"\u003eSodium Benzoate\u003c\/span\u003e\u003cspan\u003e, \u003c\/span\u003e\u003cspan data-sku=\"501810\" data-upc=\"858380045377\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Potassium sorbate\" data-productingredientid=\"643705af704ebc020a193ce6\" data-cfmingredientid=\"5c3d6da77b123f4096fb4ebd\"\u003ePotassium Sorbate\u003c\/span\u003e\u003c\/p\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540505911634,"sku":"AIM-CON-5605","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_8422.webp?v=1779532462"},{"product_id":"as-i-am-rosemary-shampoo","title":"As I Am Rosemary Shampoo 237ml\/8oz","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eAs I Am Rosemary Shampoo - 8 oz\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInvigorate Your Hair and Scalp with the Power of Rosemary\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEnergize your hair care routine with \u003cstrong\u003eAs I Am Rosemary Shampoo\u003c\/strong\u003e. This refreshing shampoo is formulated with the revitalizing essence of rosemary to cleanse, nourish, and rejuvenate your hair and scalp. Enriched with natural ingredients, it gently removes impurities while promoting healthy hair growth and a balanced scalp environment. Experience the invigorating benefits of rosemary for hair that feels clean, refreshed, and revitalized.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshing Cleansing:\u003c\/strong\u003e Formulated with rosemary to provide a refreshing cleanse, leaving your hair and scalp feeling clean and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with natural ingredients to nourish and hydrate your hair, promoting healthy hair growth and preventing dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInvigorates Scalp:\u003c\/strong\u003e Helps to invigorate the scalp, improving circulation and creating an optimal environment for hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBalanced Formula:\u003c\/strong\u003e pH-balanced formula that gently cleanses without stripping away natural oils, leaving hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Non-Drying:\u003c\/strong\u003e Lightweight formula that won't weigh down your hair or leave it feeling dry or stripped.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Suitable for all hair types and textures, providing a refreshing cleanse for healthy-looking hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Perfect for all hair types and textures, providing a refreshing cleanse for healthy-looking hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInvigorating Scalp:\u003c\/strong\u003e Ideal for those looking to invigorate and refresh their scalp for improved hair growth and scalp health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Suitable for daily use to maintain clean, refreshed hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Wet your hair thoroughly with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Shampoo:\u003c\/strong\u003e Apply a small amount of Rosemary Shampoo to your palms and distribute evenly through your hair, focusing on the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the shampoo into your scalp, working up a gentle lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the shampoo out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For best results, follow up with your favorite conditioner from the As I Am range.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshing Cleansing:\u003c\/strong\u003e Formulated with rosemary to provide a refreshing cleanse, leaving your hair and scalp feeling clean and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with natural ingredients to nourish and hydrate your hair, promoting healthy hair growth and preventing dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInvigorates Scalp:\u003c\/strong\u003e Helps to invigorate the scalp, improving circulation and creating an optimal environment for hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBalanced Formula:\u003c\/strong\u003e pH-balanced formula that gently cleanses without stripping away natural oils, leaving hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Non-Drying:\u003c\/strong\u003e Lightweight formula that won't weigh down your hair or leave it feeling dry or stripped.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e Suitable for all hair types and textures, providing a refreshing cleanse for healthy-looking hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eINGREDIENTS \u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003eAqua\/Water\/Eau, Disodium Cocoamphodipropionate, Betaine, Disodium Laureth Sulfosuccinate, Citric Acid, Cocamide Mipa, Rosmarinus Officinalis (Rosemary) Extract, Rosmarinus Officinalis (Rosemary) Leaf Oil, Mentha Piperita (Peppermint) Oil, Serenoa Serrulata Fruit Extract, Phytosterols, Inositol, Ceramide Np, Copper Tripeptide-1, Menthol, Biotin, Melatonin, Sodium Salicylate, Polyglyceryl-10 Laurate, Potassium Olivate, Glycerin, Polyquaternium-7, Sodium Cocoyl Glutamate, Sodium Lauroyl Lactylate, Propanediol, Caprylyl Glycol, Ethylhexylglycerin, 1,2-Hexanediol, Potassium Sorbate, Sodium Benzoate\u003c\/p\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540505944402,"sku":"AIM-5599","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_8417.webp?v=1779532463"},{"product_id":"as-i-am-rosemary-oil","title":"As I Am Rosemary Oil for Scalp \u0026 Hair Growth  60ml\/2oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Rosemary Oil - 2 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNourish and Revitalize Your Hair and Scalp\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the rejuvenating benefits of \u003cstrong\u003eAs I Am Rosemary Oil\u003c\/strong\u003e. This lightweight and nutrient-rich oil is formulated to nourish and revitalize your hair and scalp, promoting healthy hair growth and overall scalp health. Enriched with rosemary and other natural ingredients, it helps to strengthen hair follicles, reduce scalp irritation, and improve circulation for a healthier scalp and stronger, more vibrant hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Infused with rosemary and other natural oils to deeply nourish and hydrate your hair and scalp, promoting healthy hair growth and preventing dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevitalizes Scalp:\u003c\/strong\u003e Helps to reduce scalp irritation and inflammation, improving overall scalp health and creating an optimal environment for hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates Circulation:\u003c\/strong\u003e Improves blood circulation to the scalp, stimulating hair follicles and promoting healthy hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair follicles and strands, reducing breakage and split ends for stronger, more resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a scalp treatment, hot oil treatment, or hair oil to nourish and revitalize your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Non-Greasy:\u003c\/strong\u003e Absorbs quickly into the hair and scalp without leaving a greasy residue, giving you soft, shiny, and manageable hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Suitable for all hair types and textures, from straight to curly, providing nourishment and revitalization for healthier hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry Scalp:\u003c\/strong\u003e Ideal for those with dry or irritated scalp in need of hydration and soothing relief.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromoting Hair Growth:\u003c\/strong\u003e Perfect for those looking to stimulate hair growth and strengthen hair follicles for longer, thicker hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Treatment:\u003c\/strong\u003e Apply a few drops of Rosemary Oil directly to the scalp and massage gently to distribute evenly. Leave on overnight or for a few hours before shampooing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHot Oil Treatment:\u003c\/strong\u003e Warm the Rosemary Oil by placing the bottle in a bowl of warm water. Apply the warm oil to the scalp and hair, massaging gently to distribute evenly. Cover hair with a shower cap and leave on for 30 minutes to an hour before shampooing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Oil:\u003c\/strong\u003e Apply a few drops of Rosemary Oil to your palms and rub together to warm the oil. Apply evenly throughout damp or dry hair, focusing on the ends and avoiding the roots. Style as desired.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Infused with rosemary and other natural oils to deeply nourish and hydrate your hair and scalp, promoting healthy hair growth and preventing dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRevitalizes Scalp:\u003c\/strong\u003e Helps to reduce scalp irritation and inflammation, improving overall scalp health and creating an optimal environment for hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStimulates Circulation:\u003c\/strong\u003e Improves blood circulation to the scalp, stimulating hair follicles and promoting healthy hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair follicles and strands, reducing breakage and split ends for stronger, more resilient hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Can be used as a scalp treatment, hot oil treatment, or hair oil to nourish and revitalize your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight and Non-Greasy:\u003c\/strong\u003e Absorbs quickly into the hair and scalp without leaving a greasy residue, giving you soft, shiny, and manageable hair.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506009938,"sku":"AIM-OIL-5612","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_8427.webp?v=1779532464"},{"product_id":"as-i-am-rosemary-edge-control","title":"As I Am Rosemary Edge Control for Smooth Hold 57g\/2oz","description":"\u003cdiv class=\"product__accordion accordion quick-add-hidden\"\u003e\n\u003ch3\u003eAs I Am Rosemary Edge Control - 2 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSculpt and Define Your Edges with Precision\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAchieve sleek and defined edges with \u003cstrong\u003eAs I Am Rosemary Edge Control\u003c\/strong\u003e. This lightweight and non-greasy formula is specially crafted to sculpt and tame unruly edges, leaving them smooth, shiny, and long-lasting. Enriched with rosemary and other nourishing ingredients, it provides a strong hold while promoting healthy hair growth and nourishing your delicate edges.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSculpting Power:\u003c\/strong\u003e Formulated to provide strong hold for shaping and defining your edges with precision.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Sleek Finish:\u003c\/strong\u003e Helps to tame frizz and flyaways, leaving your edges smooth, sleek, and polished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Hold:\u003c\/strong\u003e Ensures your edges stay in place throughout the day without flaking or stiffness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with rosemary and other nourishing ingredients to promote healthy hair growth and strengthen delicate edges.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNon-Greasy:\u003c\/strong\u003e Lightweight formula that won't weigh down your hair or leave residue, giving you a natural finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Suitable for all hair types and textures, providing edge control for various hairstyles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel-Friendly Size:\u003c\/strong\u003e Compact 2 oz size perfect for on-the-go touch-ups and travel convenience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSleek Hairstyles:\u003c\/strong\u003e Perfect for achieving sleek and polished edges for hairstyles such as ponytails, buns, and updos.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTaming Unruly Edges:\u003c\/strong\u003e Ideal for those with unruly edges or baby hairs in need of definition and control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Suitable for daily use to maintain smooth and defined edges throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Edge Control:\u003c\/strong\u003e Take a small amount of the Rosemary Edge Control onto your fingertips.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth onto Edges:\u003c\/strong\u003e Gently smooth the edge control onto your edges or baby hairs, using your fingers or a brush for precision.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShape and Define:\u003c\/strong\u003e Use a comb or brush to shape and define your edges according to your desired style.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Allow the edge control to dry and set for a few minutes, ensuring your edges stay in place throughout the day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTouch Up as Needed:\u003c\/strong\u003e Reapply as needed for touch-ups throughout the day to maintain sleek and defined edges.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eSculpting Power:\u003c\/strong\u003e Provides strong hold for shaping and defining your edges with precision.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Sleek Finish:\u003c\/strong\u003e Tames frizz and flyaways, leaving your edges smooth, sleek, and polished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Hold:\u003c\/strong\u003e Ensures your edges stay in place throughout the day without flaking or stiffness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with rosemary and other nourishing ingredients to promote healthy hair growth and strengthen delicate edges.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNon-Greasy:\u003c\/strong\u003e Lightweight formula that won't weigh down your hair or leave residue, giving you a natural finish.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Suitable for all hair types and textures, providing edge control for various hairstyles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTravel-Friendly Size:\u003c\/strong\u003e Compact 2 oz size perfect for on-the-go touch-ups and travel convenience.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product__accordion accordion quick-add-hidden\"\u003e\u003cstrong\u003eINGREDIENTS \u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"product__accordion accordion quick-add-hidden\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e \u003cspan data-cfmingredientid=\"5c3d6ea87b123f4096fdb9e6\" data-productingredientid=\"643707e4704ebc020a196bdc\" data-ingredient=\"Aqua\/water\/eau\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eAqua\/Water\/Eau\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5f882f081aa5437da38897c1\" data-productingredientid=\"643707e4704ebc020a196bdd\" data-ingredient=\"Ceteareth-25\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCeteareth-25\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6c777b123f4096f87d3f\" data-productingredientid=\"643707e4704ebc020a196bdf\" data-ingredient=\"Glycerin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eGlycerin\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5e10b74199e7245caffb155d\" data-productingredientid=\"643707e4704ebc020a196be0\" data-ingredient=\"Peg-40 hydrogenated castor oil\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003ePeg-40 Hydrogenated Castor Oil\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"6031684d5872916108422a59\" data-productingredientid=\"643707e4704ebc020a196be1\" data-ingredient=\"Peg-7 glyceryl cocoate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003ePeg-7 Glyceryl Cocoate\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6de17b123f4096fbdbb8\" data-productingredientid=\"643707e4704ebc020a196bde\" data-ingredient=\"Rosmarinus officinalis (rosemary) leaf oil\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eRosmarinus Officinalis (Rosemary) Leaf Oil\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6d477b123f4096fa6af7\" data-productingredientid=\"643707e4704ebc020a196be2\" data-ingredient=\"Niacinamide\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eNiacinamide\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6d307b123f4096fa3f08\" data-productingredientid=\"643707e4704ebc020a196be6\" data-ingredient=\"Mentha piperita (peppermint) oil\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eMentha Piperita (Peppermint) Oil\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c77faca45f593e9b8f58018\" data-productingredientid=\"643707e4704ebc020a196be8\" data-ingredient=\"Inositol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eInositol\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6b3b7b123f4096f51a77\" data-productingredientid=\"643707e4704ebc020a196be9\" data-ingredient=\"Calendula officinalis flower extract\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCalendula Officinalis Flower Extract\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6b427b123f4096f52fe1\" data-productingredientid=\"643707e4704ebc020a196bea\" data-ingredient=\"Camellia sinensis leaf extract\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCamellia Sinensis Leaf Extract\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6d367b123f4096fa47f1\" data-productingredientid=\"643707e4704ebc020a196beb\" data-ingredient=\"Menthol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eMenthol\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6b347b123f4096f507c6\" data-productingredientid=\"643707e4704ebc020a196bec\" data-ingredient=\"Caffeine\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCaffeine\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5d51c19d987bb167243c4577\" data-productingredientid=\"643707e4704ebc020a196bed\" data-ingredient=\"Copper tripeptide-1\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCopper Tripeptide-1\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"641b41014c9afc2183a76669\" data-productingredientid=\"6554e9fbb0aabe00236e8f1a\" data-ingredient=\"Copper tripeptide-34\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCopper Tripeptide-34\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6b697b123f4096f5a610\" data-productingredientid=\"6554ea11b0aabe00236e90e4\" data-ingredient=\"Ceramide np\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCeramide Np\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c77fac945f593e9b8f5763c\" data-productingredientid=\"643707e4704ebc020a196bee\" data-ingredient=\"Biotin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eBiotin\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5f9b40964ad832a8a70cea98\" data-productingredientid=\"6554ea2ab0aabe00236e928e\" data-ingredient=\"Melatonin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eMelatonin\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"60ccbe615086246f0fc24a17\" data-productingredientid=\"643707e4704ebc020a196bef\" data-ingredient=\"Piroctone olamine\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003ePiroctone Olamine\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6e217b123f4096fc6e1c\" data-productingredientid=\"643707e4704ebc020a196bf0\" data-ingredient=\"Sodium lauroyl lactylate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eSodium Lauroyl Lactylate\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6e147b123f4096fc5132\" data-productingredientid=\"643707e4704ebc020a196bf1\" data-ingredient=\"Sodium cocoyl glutamate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eSodium Cocoyl Glutamate\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6b517b123f4096f55b87\" data-productingredientid=\"643707e4704ebc020a196bf2\" data-ingredient=\"Caprylyl glycol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eCaprylyl Glycol\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6e0d7b123f4096fc41a4\" data-productingredientid=\"643707e4704ebc020a196bf3\" data-ingredient=\"Sodium benzoate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eSodium Benzoate\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6c487b123f4096f7fda6\" data-productingredientid=\"643707e4704ebc020a196bf4\" data-ingredient=\"Ethylhexylglycerin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003eEthylhexylglycerin\u003c\/span\u003e\u003cspan\u003e,\u003c\/span\u003e\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003cspan data-cfmingredientid=\"5c3d6da77b123f4096fb4ebd\" data-productingredientid=\"643707e4704ebc020a196bf5\" data-ingredient=\"Potassium sorbate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380045452\" data-sku=\"501812\"\u003ePotassium Sorbate\u003c\/span\u003e\n\u003cdiv data-aesymmetric-pa=\"\" class=\"product-attributes__container wrapper-content\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506042706,"sku":"AIM-STY-5636","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_8438.webp?v=1779532465"},{"product_id":"as-i-am-rice-water-micellar-shampoo-conditioner-with-black-rice-water-biotin-ceramide-twin-for-all-hair-types-2-x-237ml","title":"As I Am Rice Water Micellar Shampoo \u0026 Conditioner with Black Rice Water, Biotin \u0026 Ceramide Twin for All Hair Types 2 x 237ml\/8oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506108242,"sku":null,"price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/as-i-am-rice-water-micellar-shampoo-conditioner-with-black-rice-water-biotin-ceramide-twin-for-all-hair-types-2-x-237ml-p35726-108340_image.jpg?v=1779532466"},{"product_id":"as-i-am-rice-water-spray-16-oz","title":"As I Am Rice Water Spray for Strength \u0026 Length Retention 473ml\/16oz (Pack 2)","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506206546,"sku":null,"price":24.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/ASIAMRICEWATERSPRAY16OZ_9bff5493-22e5-4579-a3bd-2f1bdbf4104e.jpg?v=1779532467"},{"product_id":"as-i-am-rice-water-conditioner-8-oz","title":"As I Am Rice Water Conditioner for Strength \u0026 Moisture  237ml\/8oz","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA conditioner that moisturizes the hair and scalp. Formulated with Forbidden Black Rice Water, Biotin, Inositol, and Saw Palmetto. As I Am Rice Water Conditioner uses sub-micron technology to strengthen hair strands. Also made with Beta-Sitosterol, Ceramide, Copper Tripeptide, and Betaine. Leaves the hair and scalp feeling and looking healthy. Helps ease both wet and dry combing. For All Hair Types.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eMoisturizes hair up to 29%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eStrengthens hair up to 127%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEases wet combing up to 26%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eImproves wet detangling up to 34%\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply the conditioner to hair and scalp and gently massage.\u003c\/li\u003e\n\u003cli\u003eLeave on for 15 mins.\u003c\/li\u003e\n\u003cli\u003eRinse and proceed to style hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMoisturizes the hair and scalp\u003c\/li\u003e\n\u003cli\u003eStrengthens hair strands\u003c\/li\u003e\n\u003cli\u003eLeaves the hair and scalp feeling and looking healthy\u003c\/li\u003e\n\u003cli\u003eEases both wet and dry combing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eINGREDIENTS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAqua\/Water\/Eau, Glycerin, Betaine, Cetearyl Alcohol, Cetyl Alcohol, Linum Usitatissimum (Linseed) Seed Extract, Brassicamidopropyl Dimethylamine, Polyglyceryl-3 Betainate Acetate, Oryza Sativa (Rice) Extract, Biotin, Ceramide Np, Phytosterols, Inositol, Copper Tripeptide-1, Serenoa Serrulata Fruit Extract, Cocos Nucifera (Coconut) Oil, Cetyl Esters, C12-15 Alkyl Lactate, Lactic Acid, Lauramidopropyl Hydroxysultaine, Caprylhydroxamic Acid, Sodium Chloride, Caprylyl Glycol, Potassium Sorbate, Sodium Benzoate.\u003c\/span\u003e\u003c\/p\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506272082,"sku":"AIM-CON-5155","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/RW-Conditioner-Front_jpg.webp?v=1779532467"},{"product_id":"as-i-am-rice-water-micellar-shampoo","title":"As I Am Rice Water Micellar Shampoo for Gentle Cleansing \u0026 Strength  237ml\/80z","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ewith Forbidden Black Rice Water, Biotin, Saw Palmetto, Inositol \u0026amp; Ceramide. \u003c\/span\u003e\u003c\/h2\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eCrafted with Clean Ingredients.\u003c\/span\u003e  \u003c\/h2\u003e\n\u003cp data-mce-fragment=\"1\"\u003eVegan \u0026amp; Cruelty Free. Sulfate Free.  \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePhthalate Free. Silicone Free. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eParaben Free. Gluten Free. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePetrolatum Free. Artificial Color Free. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor All Hair Types. \u003c\/p\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eA flash foam shampoo that moisturizes and cleanses hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFormulated with Forbidden Black Rice Water, Biotin, Inositol, and Saw Palmetto.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAs I Am Rice Water Micellar Shampoo uses sub-micron technology for stronger hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eImproves the scalp’s protective barrier.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAlso made with Ceramide, Beta-Sitosterol, Copper Tripeptide, and Betaine. Leaves the hair and scalp feeling healthy and clean.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eHelps ease both wet and dry combing.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eTerrific for protective styles and locs.  \u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eMoisturizes hair up to 21%. \u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch2\u003e\u003cstrong\u003eStrengthens hair up to 124%. \u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch2\u003e\u003cstrong\u003eEases wet combing up to 55%. \u003c\/strong\u003e\u003c\/h2\u003e\n\u003ch2\u003e\u003cstrong\u003eImproves wet detangling up to 51%.\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cdiv class=\"summary__title\"\u003e\n\u003ch2 class=\"h4 accordion__title\"\u003eHow to use\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"ProductAccordion-collapsible-content-1-template--14831015362596__main\" class=\"accordion__content rte\"\u003e\n\u003cp\u003eWet hair, adjust the nozzle orifice and point the tip of the nozzle to the targeted scalp area section by section, while squeezing the bottle for product delivery. Gently massage the scalp and then hair to produce rich lather. Rinse and proceed to conditioning your hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"summary__title\"\u003e\n\u003ch2 class=\"h4 accordion__title\"\u003eSustainability\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"ProductAccordion-877750a4-800d-4c1e-9700-621e6d495865-template--14831015362596__main\" class=\"accordion__content rte\"\u003e\n\u003cp\u003eAt As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. As of 12\/31\/21, As I Am has offset 201 metric tons of CO₂. We are currently working on reducing our plastic consumption and improving reuse.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThis product is:\u003c\/strong\u003e Vegan, Cruelty Free, Sulfate Free, Phthalate Free, Silicone Free, Paraben Free, Gluten Free, Petrolatum Free, \u0026amp; Artificial Color Free.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePackaging Breakdown: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBottle: PET (recyclable)\u003c\/p\u003e\n\u003cp\u003eNozzle: PE (recyclable) \u0026amp; HDPE (recyclable)\u003c\/p\u003e\n\u003cp\u003eMake a difference by going the extra step! Rinse components to recycle.\u003c\/p\u003e\n\u003cdiv class=\"summary__title\"\u003e\n\u003ch2 class=\"h4 accordion__title\"\u003eIngredients\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"ProductAccordion-2002be1c-d933-4e49-98f8-bcac497e11eb-template--14831015362596__main\" class=\"accordion__content rte\"\u003e\n\u003cdiv class=\"product__info-box__ingredients\"\u003e\n\u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Aqua\/water\/eau\" data-productingredientid=\"636ccbc9f30c3a0021bad90d\" data-cfmingredientid=\"5c3d6ea87b123f4096fdb9e6\"\u003eAqua\/Water\/Eau\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Lauramidopropyl hydroxysultaine\" data-productingredientid=\"636ccbc9f30c3a0021bad90e\" data-cfmingredientid=\"60ccbd515086246f0fc24585\"\u003eLauramidopropyl Hydroxysultaine\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Betaine\" data-productingredientid=\"636ccbc9f30c3a0021bad90f\" data-cfmingredientid=\"5c3d6b197b123f4096f4ae65\"\u003eBetaine\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Sodium chloride\" data-productingredientid=\"636ccbc9f30c3a0021bad910\" data-cfmingredientid=\"5c3d6e107b123f4096fc4838\"\u003eSodium Chloride\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Oryza sativa (rice) extract\" data-productingredientid=\"636ccbc9f30c3a0021bad911\" data-cfmingredientid=\"5d51a66e987bb1672438d243\"\u003eOryza Sativa (Rice) Extract\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Ceramide np\" data-productingredientid=\"636ccbc9f30c3a0021bad912\" data-cfmingredientid=\"5c3d6b697b123f4096f5a610\"\u003eCeramide Np\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Biotin\" data-productingredientid=\"636ccbc9f30c3a0021bad913\" data-cfmingredientid=\"5c77fac945f593e9b8f5763c\"\u003eBiotin\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Phytosterols\" data-productingredientid=\"636ccbc9f30c3a0021bad914\" data-cfmingredientid=\"5c3d6d847b123f4096faebf1\"\u003ePhytosterols\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Inositol\" data-productingredientid=\"636ccbc9f30c3a0021bad915\" data-cfmingredientid=\"5c77faca45f593e9b8f58018\"\u003eInositol\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Copper tripeptide-1\" data-productingredientid=\"636ccbc9f30c3a0021bad916\" data-cfmingredientid=\"5d51c19d987bb167243c4577\"\u003eCopper Tripeptide-1\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Serenoa serrulata fruit extract\" data-productingredientid=\"636ccbc9f30c3a0021bad917\" data-cfmingredientid=\"5c3d6dfd7b123f4096fc1c5e\"\u003eSerenoa Serrulata Fruit Extract\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Sodium salicylate\" data-productingredientid=\"636ccbc9f30c3a0021bad918\" data-cfmingredientid=\"5c3d6e2b7b123f4096fc86ee\"\u003eSodium Salicylate\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Polyquaternium-10\" data-productingredientid=\"636ccbc9f30c3a0021bad919\" data-cfmingredientid=\"5fa27c603cf67a3adcf56f4f\"\u003ePolyquaternium-10\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Citric acid\" data-productingredientid=\"636ccbc9f30c3a0021bad91a\" data-cfmingredientid=\"5c3d6ba17b123f4096f64849\"\u003eCitric Acid\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Ethylhexylglycerin\" data-productingredientid=\"636ccbc9f30c3a0021bad91b\" data-cfmingredientid=\"5c3d6c487b123f4096f7fda6\"\u003eEthylhexylglycerin\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"1,2-hexanediol\" data-productingredientid=\"636ccbc9f30c3a0021bad91c\" data-cfmingredientid=\"5c5c861f45b786f04d72915c\"\u003e1,2-Hexanediol\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Potassium sorbate\" data-productingredientid=\"636ccbc9f30c3a0021bad91d\" data-cfmingredientid=\"5c3d6da77b123f4096fb4ebd\"\u003ePotassium Sorbate\u003c\/span\u003e, \u003cspan data-sku=\"501771\" data-upc=\"858380045209\" data-retailer-note=\"undefined\" data-ingredient-attributes=\"\" data-ingredient-desc=\"\" data-ingredient=\"Sodium benzoate\" data-productingredientid=\"636ccbc9f30c3a0021bad91e\" data-cfmingredientid=\"5c3d6e0d7b123f4096fc41a4\"\u003eSodium Benzoate\u003c\/span\u003e\n\u003cdiv class=\"product-additionalDetails__container wrapper-content\"\u003e\n\u003cp\u003e\u003cspan\u003eFIS: 269-70-AY\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-attributes__container wrapper-content\"\u003e\n\u003ch5 aria-level=\"3\" role=\"heading\" data-uw-rm-heading=\"level\" class=\"attribute-header\"\u003e*Certified Organic\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eCruelty-Free | \u003c\/li\u003e\n\u003cli\u003eGluten-Free | \u003c\/li\u003e\n\u003cli\u003eParaben-Free | \u003c\/li\u003e\n\u003cli\u003ePeg-Free | \u003c\/li\u003e\n\u003cli\u003ePhthalate-Free | \u003c\/li\u003e\n\u003cli\u003eTalc-Free | \u003c\/li\u003e\n\u003cli\u003eVegan | \u003c\/li\u003e\n\u003cli\u003ePackaging - Degradable | \u003c\/li\u003e\n\u003cli\u003ePackaging - Recyclable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product__accordion accordion quick-add-hidden\"\u003e\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506665298,"sku":"AIM-SHO-5148","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9568.jpg?v=1779532469"},{"product_id":"as-i-am-so-much-moisture-hydrating-lotion","title":"As I Am So Much Moisture 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am So Much Moisture! Hydrating Lotion - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eIntense Hydration for Dry, Thirsty Hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eQuench your hair's thirst with \u003cstrong\u003eAs I Am So Much Moisture! Hydrating Lotion\u003c\/strong\u003e. This rich, creamy lotion is specially formulated to provide intense hydration and nourishment to dry, thirsty hair, leaving it soft, supple, and manageable. Enriched with a blend of natural ingredients, it helps to replenish moisture, restore vitality, and promote healthy hair growth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Formulated with coconut oil, shea butter, and other natural ingredients to provide intense hydration to dry, thirsty hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Natural Texture:\u003c\/strong\u003e Helps to define and enhance natural curl patterns, leaving hair beautifully textured and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich, Creamy Texture:\u003c\/strong\u003e Luxurious lotion texture that coats the hair with moisture, leaving it feeling deeply nourished and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Thirsty Hair:\u003c\/strong\u003e Perfect for those with dry, dehydrated hair in need of intense moisture and nourishment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Moisturizing:\u003c\/strong\u003e Suitable for daily use to keep hair hydrated, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Natural Texture:\u003c\/strong\u003e Ideal for those seeking to define and enhance their natural hair texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Lotion:\u003c\/strong\u003e Apply a small amount of the Hydrating Lotion to each section, focusing on the lengths and ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Style:\u003c\/strong\u003e Use your fingers or a wide-tooth comb to distribute the lotion evenly through your hair, smoothing it in from roots to ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use a small amount of product to refresh hair between wash days.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Provides deep hydration to dry, thirsty hair, leaving it soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Natural Texture:\u003c\/strong\u003e Defines and enhances natural curl patterns, leaving hair beautifully textured and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich, Creamy Texture:\u003c\/strong\u003e Luxurious lotion texture that coats the hair with moisture, leaving it feeling deeply nourished and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing intense moisture and nourishment for curls, coils, and kinks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506796370,"sku":"AIM-STY-2196","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/As-I-Am-So-Much-Moisture-Hydrating-Lotion-8-oz_8d6ae1e4-b641-41d9-959c-c6530a055201_47fa3f7702cf6c20395759717cb1c1c2_jpeg.webp?v=1779532469"},{"product_id":"as-i-am-detangling-conditioner","title":"As I Am Detangling Conditioner 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003ch1 role=\"heading\" aria-level=\"2\" data-uw-rm-heading=\"level\"\u003e\u003cspan\u003eLeave-In Tangle Releaser\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch3\u003e\u003cspan\u003eWith Shea Butter, Coconut Oil \u0026amp; Royal Jelly\u003c\/span\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cspan\u003eTame Your Tangles. Make Shampoo Day A Happy Day.\u003c\/span\u003e\u003c\/h3\u003e\n\u003ch4\u003e29% Hair moisture increase in high humidity.\u003c\/h4\u003e\n\u003ch4\u003eEase of Combing on wet hair by 42%.\u003c\/h4\u003e\n\u003ch4\u003eDetangling on dry hair made easier by 39%.\u003c\/h4\u003e\n\u003cp id=\"n70\" class=\"edit\"\u003eAs much as we love our natural-textured hair, the job of detangling can be quite a chore. Despite the time it takes to free wet hair of tangles, (particularly for those with longer, thicker hair), can result in breakage, fiber weakening and even excess shedding.\u003c\/p\u003e\n\u003cp\u003eNow, As I Am offers real “help” in the time of need. You can approach the necessary step of detangling with greater ease. And besides easier wet combing, you’ll notice enhanced softness and a wonderful shine. Your hair will be easy to comb, healthier and happier.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGREAT FOR THE LITTLE NATURALISTAS IN YOUR LIFE, TOO!!!\u003c\/strong\u003e \u003c\/p\u003e\n\u003cp\u003e  \u003c\/p\u003e\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eProvides for easier release of tangles after cleansing\u003c\/li\u003e\n\u003cli\u003eThe leave in formula remains on to prepare your hair for application of styling products\u003c\/li\u003e\n\u003cli\u003eRich consistency. Economical to use. A small amount does the job.\u003c\/li\u003e\n\u003cli\u003eMoisturizes and promotes shine\u003c\/li\u003e\n\u003cli\u003eHelps strengthen hair and repair damaged areas\u003c\/li\u003e\n\u003cli\u003eContains an wide array of natural ingredients known for hydrating and nourishing hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 role=\"presentation\" aria-hidden=\"true\" data-uw-rm-heading=\"hide\"\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003cdiv class=\"summary__title\"\u003e\n\u003ch2 class=\"h4 accordion__title\"\u003eIngredients\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion__content rte\" id=\"ProductAccordion-4e7357a8-3e96-482e-a5e0-8b8e0e142324-template--14831013363748__main\"\u003e\n\u003cdiv class=\"product__info-box__ingredients\"\u003e\n\u003cp class=\"ingredients-tab-label\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cspan data-cfmingredientid=\"5c3d6ea87b123f4096fdb9e6\" data-productingredientid=\"636ccba8f30c3a0021bad2be\" data-ingredient=\"Aqua\/water\/eau\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eAqua\/Water\/Eau\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6c777b123f4096f87d3f\" data-productingredientid=\"636ccba8f30c3a0021bad2bf\" data-ingredient=\"Glycerin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eGlycerin\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6b6d7b123f4096f5b00a\" data-productingredientid=\"636ccba8f30c3a0021bad2c0\" data-ingredient=\"Cetearyl alcohol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCetearyl Alcohol\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6b727b123f4096f5bea0\" data-productingredientid=\"636ccba8f30c3a0021bad2c1\" data-ingredient=\"Cetyl alcohol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCetyl Alcohol\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5fa27c9f3cf67a3adcf56fb8\" data-productingredientid=\"636ccba8f30c3a0021bad2c2\" data-ingredient=\"Stearamidopropyl dimethylamine\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eStearamidopropyl Dimethylamine\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6b307b123f4096f4f441\" data-productingredientid=\"636ccba8f30c3a0021bad2c3\" data-ingredient=\"Butyrospermum parkii (shea) butter\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eButyrospermum Parkii (Shea) Butter\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6bdd7b123f4096f6ecb9\" data-productingredientid=\"636ccba8f30c3a0021bad2c4\" data-ingredient=\"Cocos nucifera (coconut) oil\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCocos Nucifera (Coconut) Oil\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6de27b123f4096fbdd29\" data-productingredientid=\"636ccba8f30c3a0021bad2c5\" data-ingredient=\"Royal jelly\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eRoyal Jelly\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"60316c7d58729161084285e2\" data-productingredientid=\"636ccba8f30c3a0021bad2c6\" data-ingredient=\"Keratin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eKeratin\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5fa27c653cf67a3adcf56f55\" data-productingredientid=\"636ccba8f30c3a0021bad2c7\" data-ingredient=\"Hydrolyzed keratin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eHydrolyzed Keratin\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6b197b123f4096f4ae65\" data-productingredientid=\"636ccba8f30c3a0021bad2c8\" data-ingredient=\"Betaine\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eBetaine\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6cf97b123f4096f9c6df\" data-productingredientid=\"636ccba8f30c3a0021bad2c9\" data-ingredient=\"Linum usitatissimum (linseed) seed extract\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eLinum Usitatissimum (Linseed) Seed Extract\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5f882f081aa5437da38897c1\" data-productingredientid=\"636ccba8f30c3a0021bad2ca\" data-ingredient=\"Ceteareth-25\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCeteareth-25\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5f882f9a1aa5437da38898e4\" data-productingredientid=\"636ccba8f30c3a0021bad2cb\" data-ingredient=\"Laureth-23\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eLaureth-23\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5f730c006b34370daf05d1a7\" data-productingredientid=\"636ccba8f30c3a0021bad2cc\" data-ingredient=\"Tbhq\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eTbhq\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6b087b123f4096f48216\" data-productingredientid=\"636ccba8f30c3a0021bad2cd\" data-ingredient=\"Behentrimonium methosulfate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eBehentrimonium Methosulfate\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6c637b123f4096f84b84\" data-productingredientid=\"636ccba8f30c3a0021bad2ce\" data-ingredient=\"Fragrance\/parfum\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eFragrance\/Parfum\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6ba17b123f4096f64849\" data-productingredientid=\"636ccba8f30c3a0021bad2cf\" data-ingredient=\"Citric acid\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCitric Acid\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6da77b123f4096fb4ebd\" data-productingredientid=\"636ccba8f30c3a0021bad2d0\" data-ingredient=\"Potassium sorbate\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003ePotassium Sorbate\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6b517b123f4096f55b87\" data-productingredientid=\"636ccba8f30c3a0021bad2d1\" data-ingredient=\"Caprylyl glycol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCaprylyl Glycol\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6d7f7b123f4096fadd70\" data-productingredientid=\"636ccba8f30c3a0021bad2d2\" data-ingredient=\"Phenoxyethanol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003ePhenoxyethanol\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5cf9c39c6ebb31bb9935c819\" data-productingredientid=\"636ccba8f30c3a0021bad2d3\" data-ingredient=\"Anise alcohol\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eAnise Alcohol\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6bf87b123f4096f73827\" data-productingredientid=\"636ccba8f30c3a0021bad2d4\" data-ingredient=\"Coumarin\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eCoumarin\u003c\/span\u003e, \u003cspan data-cfmingredientid=\"5c3d6cf57b123f4096f9bbe9\" data-productingredientid=\"636ccba8f30c3a0021bad2d5\" data-ingredient=\"Limonene\" data-ingredient-desc=\"\" data-ingredient-attributes=\"\" data-retailer-note=\"undefined\" data-upc=\"858380002202\" data-sku=\"501021\"\u003eLimonene\u003c\/span\u003e\n\u003cdiv class=\"product-additionalDetails__container wrapper-content\"\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-attributes__container wrapper-content\"\u003e\n\u003ch5 class=\"attribute-header\" data-uw-rm-heading=\"level\" role=\"heading\" aria-level=\"3\"\u003e*Certified Organic\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eCruelty-Free | \u003c\/li\u003e\n\u003cli\u003eGluten-Free | \u003c\/li\u003e\n\u003cli\u003eParaben-Free | \u003c\/li\u003e\n\u003cli\u003ePhthalate-Free | \u003c\/li\u003e\n\u003cli\u003eTalc-Free | \u003c\/li\u003e\n\u003cli\u003ePackaging - Degradable | \u003c\/li\u003e\n\u003cli\u003ePackaging - Recyclable\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"summary__title\"\u003e\n\u003ch2 class=\"h4 accordion__title\"\u003eHow to use\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion__content rte\" id=\"ProductAccordion-collapsible-content-1-template--14831013363748__main\"\u003e\n\u003cp\u003e• First, cleanse hair. (We highly recommend As I Am cleansers: As I Am  CURL CLARITY SHAMPOO OR COCONUT COWASH  or .)\u003c\/p\u003e\n\u003cp\u003e• Leave hair wet or very damp. DO NOT TOWEL DRY.\u003c\/p\u003e\n\u003cp\u003e• Massage a small amount, (about the size of a quarter) within palms and liberally distribute throughout entire head of hair, root to ends.\u003c\/p\u003e\n\u003cp\u003e• Using a wide-toothed comb or a flexible-bristle detangling brush, begin to gently comb or brush, section-by-section using short strokes. Always start near the ends and proceed up toward the scalp. You may also detangle by carefully finger racking through your hair.\u003c\/p\u003e\n\u003cp\u003e• If it seems that you require more product to ease detangling, Distribute another very small amount. Do not over use.\u003c\/p\u003e\n\u003cp\u003e• Proceed to style\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTips \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOne of the best tips for detangling natural-textured hair is to comb through while shampoo lather , cowash conditioner or rinse-out condtitioner is fully,still in the hair, using a wide tooth detangling comb.\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003eSee  STYLING TIPS- DETANGLING \u003ca href=\"http:\/\/asiamnaturally.com\/styling-tips.html\"\u003e\u003c\/a\u003e\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003eSome naturalistas still find it challenging to remove all of the tangles and knots from their hair after cleansing. Others just want to cleanse, rinse, condition and then detangle without taking any intermediate steps. In such cases, As I Am DETANGLING CONDITIONER is a great way to release your tangles!\u003c\/p\u003e\n\u003cp\u003e\u003cbr role=\"presentation\" data-uw-rm-sr=\"\"\u003eSmooth it on and distribute throughout soaking wet or very damp hair. Work with a very small amount to start. It is a concentrated Leave-In and too much may over-coat your hair. But not to worry…If after detangling is done, you feel that a bit too much is left on your hair, a very, very light rinse, will correct the situation. And if you prefer to use your favorite Leave In, you can rinse out the detangling conditioner even more. Then apply your Leave-In of choice before proceeding to apply styling products. (i.e. creams, gels, etc.) We recommend As I Am  LEAVE IN CONDITIONER , of course!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506894674,"sku":null,"price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/AIADetanglingConditioner8FlOzfront_jpg.webp?v=1779532470"},{"product_id":"as-i-am-curl-clarity-shampoo","title":"As I Am Classic Curl Clarity Sulfate Free Shampoo 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Curl Clarity Shampoo - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Cleansing for Vibrant, Healthy Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRevitalize your curls with \u003cstrong\u003eAs I Am Curl Clarity Shampoo\u003c\/strong\u003e. This sulfate-free shampoo is specially formulated to gently cleanse your curls without stripping away natural oils, leaving them vibrant, bouncy, and full of life. Enriched with natural ingredients, it helps to remove product buildup, excess oil, and impurities, while nourishing and hydrating your curls from root to tip.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Sulfate-free formula that cleanses your curls without stripping away natural oils, leaving them soft, clean, and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infused with natural oils and extracts to nourish and hydrate your curls, promoting healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemoves Buildup:\u003c\/strong\u003e Helps to remove product buildup, excess oil, and impurities, leaving your curls feeling fresh and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Helps to define and enhance your natural curl pattern, leaving curls beautifully textured and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes and Revitalizes:\u003c\/strong\u003e Leaves your curls feeling refreshed, revitalized, and ready for styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly Hair:\u003c\/strong\u003e Perfect for those with curly hair looking for a gentle, sulfate-free shampoo option.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemoving Buildup:\u003c\/strong\u003e Ideal for those seeking to remove product buildup, excess oil, and impurities from their curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Curl Definition:\u003c\/strong\u003e Suitable for those looking to define and enhance their natural curl pattern.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair:\u003c\/strong\u003e Thoroughly wet your hair with warm water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Shampoo:\u003c\/strong\u003e Apply a generous amount of the Curl Clarity Shampoo to your palms and distribute evenly through your hair, focusing on the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage In:\u003c\/strong\u003e Use your fingertips to massage the shampoo into your scalp, working up a gentle lather.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse the shampoo out of your hair with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Conditioner:\u003c\/strong\u003e For best results, follow up with your favorite conditioner from the As I Am range.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Sulfate-free formula that cleanses your curls without stripping away natural oils, leaving them soft, clean, and vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infused with natural oils and extracts to nourish and hydrate your curls, promoting healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRemoves Buildup:\u003c\/strong\u003e Helps to remove product buildup, excess oil, and impurities, leaving your curls feeling fresh and revitalized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Defines and enhances your natural curl pattern, leaving curls beautifully textured and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefreshes and Revitalizes:\u003c\/strong\u003e Leaves your curls feeling refreshed, revitalized, and ready for styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing gentle cleansing and hydration for curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540506992978,"sku":"AIM-SHO-2004","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9554.jpg?v=1779532471"},{"product_id":"as-i-am-moisture-milk","title":"As I Am Moisture Milk 237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Moisture Milk - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHydrate and Nourish Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGive your curls the moisture they crave with \u003cstrong\u003eAs I Am Moisture Milk\u003c\/strong\u003e. This lightweight yet deeply hydrating leave-in conditioner is specially formulated to infuse your curls with moisture and nourishment, leaving them soft, defined, and manageable. Enriched with a blend of natural ingredients, it helps to revive dry, thirsty curls and promote healthy hair growth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Formulated with coconut oil, shea butter, and other natural ingredients to provide intense hydration to dry, thirsty curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Helps to define and enhance natural curl patterns, leaving curls beautifully defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Thirsty Curls:\u003c\/strong\u003e Perfect for those with dry, dehydrated curls in need of intense moisture and nourishment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Moisturizing:\u003c\/strong\u003e Suitable for daily use to keep curls hydrated, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Curl Definition:\u003c\/strong\u003e Ideal for those seeking to define and enhance their natural curl pattern.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Moisture Milk:\u003c\/strong\u003e Apply a small amount of the Moisture Milk to each section, focusing on the ends and areas prone to dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Style:\u003c\/strong\u003e Use your fingers or a wide-tooth comb to distribute the product evenly through your hair, smoothing it in from roots to ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use a small amount of product to refresh curls between wash days.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Hydration:\u003c\/strong\u003e Provides deep hydration to dry, thirsty curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth and preventing breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and 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styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly Hair:\u003c\/strong\u003e Perfect for those with curly hair looking for lightweight hydration and conditioning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Suitable for daily use to keep curls hydrated, soft, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangling:\u003c\/strong\u003e Ideal for those looking to detangle and soften their curls for easier styling.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Leave-In Conditioner:\u003c\/strong\u003e Apply a small amount of the Leave-In Conditioner to each section, focusing on the lengths and ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDetangle:\u003c\/strong\u003e Use a wide-tooth comb or your fingers to detangle your hair and distribute the Leave-In Conditioner evenly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as 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frizz-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling crunchy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural Curls:\u003c\/strong\u003e Perfect for those with natural curls, coils, and waves looking to define and enhance their curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Hold:\u003c\/strong\u003e Ideal for those seeking a gel that provides strong, 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moisturized.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e Controls frizz and flyaways, leaving your curls smooth, shiny, and frizz-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and lightweight formula that won't weigh down your curls or leave them feeling crunchy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing definition and hold for curls, coils, and waves.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"8 OZ","offer_id":53540507320658,"sku":"AS2066","price":10.99,"currency_code":"GBP","in_stock":true},{"title":"3 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breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, including curly, coily, and kinky hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry, Thirsty Curls:\u003c\/strong\u003e Perfect for those with dry, dehydrated curls in need of intense moisture and nourishment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhancing Curl Definition:\u003c\/strong\u003e Ideal for those seeking to define and enhance their natural curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Moisturizing:\u003c\/strong\u003e Suitable for daily use to keep curls hydrated, soft, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to Damp Hair:\u003c\/strong\u003e Start with clean, damp hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSection Hair:\u003c\/strong\u003e Divide your hair into sections to ensure even application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Cream:\u003c\/strong\u003e Apply a generous amount of the DoubleButter Cream to each section, focusing on the ends and areas prone to dryness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth and Style:\u003c\/strong\u003e Use your fingers or a wide-tooth comb to distribute the cream evenly through your hair, smoothing it in from roots to ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using heat styling tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Use a small amount of cream to refresh curls between wash days.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Moisture:\u003c\/strong\u003e Provides deep hydration to dry, thirsty curls, leaving them soft, smooth, and well-nourished.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing:\u003c\/strong\u003e Infuses the hair with essential nutrients, promoting strong, healthy hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Curl Definition:\u003c\/strong\u003e Defines and enhances natural curl patterns, leaving curls beautifully defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSeals in Moisture:\u003c\/strong\u003e Creates a protective barrier to seal in moisture and prevent dryness and breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens and Smooths:\u003c\/strong\u003e Leaves hair feeling soft, smooth, and manageable, with reduced frizz and tangles.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e Suitable for all hair types and textures, providing intense moisture and nourishment for curls, coils, and kinks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e Formulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540507418962,"sku":null,"price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/images_8d7119b1-dee7-4af6-ae2c-556a2f09306a.jpg?v=1779532475"},{"product_id":"as-i-am-smoothing-gel","title":"AS I AM Smoothing Gel 227g\/8oz","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003ch1 data-uw-rm-heading=\"level\" aria-level=\"2\" role=\"heading\"\u003e\n\u003cspan\u003eProvides Hold \u0026amp; Shine for Smooth Styling\u003c\/span\u003e\u003cbr data-uw-rm-sr=\"\" role=\"presentation\"\u003e\n\u003c\/h1\u003e\n\u003ch3\u003e\u003cspan\u003ewith Aloe Vera Gel, Sugar Beet Root, Vegetable Glycerin and Wheat Protein.\u003c\/span\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cspan\u003eSmoothness Where You Want It. \u003c\/span\u003e\u003c\/h3\u003e\n\u003ch3 class=\"edit\"\u003e\u003cspan\u003e47% Hair Moisture increase in High Humidity.\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp id=\"n1\" class=\"edit\"\u003e\u003cspan\u003eWherever and whenever you want your hair to \"lay down and stay awhile\", reach for this superb smoother. Unlike the average gel, it doesn't contain harsh ingredients... Instead, it's made with organics which do the job, but in a gentle, healthy way. Great for smoothing the hairline or other areas of your \"do\" where you desire sleekness.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli id=\"n86\"\u003eProvides a secure hold\u003c\/li\u003e\n\u003cli id=\"n87\"\u003eMoisturizes\u003c\/li\u003e\n\u003cli id=\"n88\"\u003eAdds shine\u003c\/li\u003e\n\u003cli id=\"n89\"\u003eRinses easily from the hair when it's time to cleanse\u003c\/li\u003e\n\u003cli id=\"n90\"\u003eWon't dry out, harden or roughen • Best if applied to clean, damp hair. Use a spray bottle to dampen hair if necessary.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product__accordion accordion quick-add-hidden\"\u003e\n\u003cdiv class=\"product__accordion accordion quick-add-hidden\"\u003e\u003cdetails id=\"Details-collapsible-content-1-template--14831013527588__main\" open=\"\"\u003e\n\u003cdiv id=\"ProductAccordion-collapsible-content-1-template--14831013527588__main\" class=\"accordion__content rte\"\u003e\n\u003cp\u003eApply gel and smooth down, using your fingers or a soft natural bristle brush. \u003c\/p\u003e\n\u003cp\u003e• Allow hair to dry completely before touching it again.\u003c\/p\u003e\n\u003cp\u003e• For next-day refreshing, dampen the area where the gel was applied, and smooth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTips\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e • The cleaner your hair is when you apply the Smoothing Gel, the better the results…more hold, more shine.\u003c\/p\u003e\n\u003cp\u003e• The less oil on your hair, the better the hold.\u003c\/p\u003e\n\u003cp\u003e• The gel can be easily re-activated by smoothing with damp fingers.\u003c\/p\u003e\n\u003cp\u003e• To reinforce the hold, tie a scarf or place a wide headband on your hair for several minutes.\u003c\/p\u003e\n\u003cp\u003e• Don't \"disturb\" the hold by combing or brushing the smoothed-down hair once it is dry.\u003c\/p\u003e\n\u003cp\u003e• Apply the Smoothing Gel to the hairline for twisted, off-the-face and head-banded styles, (like mine!), or smooth your entire crown, nape and\/or sides for a fabulous puff or 'frohawk look.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540507484498,"sku":"AS2080","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/As-I-Am-Classic-Coconut-Styling-Smoothing-Gel-8-oz_f3f4e3a5-759c-42b9-a594-447041dad092_e5714f761dbeea722a1a2892d4bf2cee_jpeg.webp?v=1779532476"},{"product_id":"as-i-am-jamaican-black-castor-oil-co-wash","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil CoWash Cleansing Conditioner  454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Co-Wash - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCleanse, Condition, and Nourish in One Step\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExperience the ultimate in hair care convenience with the \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Co-Wash\u003c\/strong\u003e. This all-in-one cleansing conditioner is formulated to gently cleanse while providing deep conditioning and nourishment to your hair. Infused with pure Jamaican Black Castor Oil, it is perfect for maintaining healthy, hydrated, and strong hair without the need for a separate shampoo and conditioner.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Known for its powerful nourishing and growth-promoting properties, this ingredient helps to strengthen hair and promote healthy scalp conditions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing:\u003c\/strong\u003e Effectively removes dirt, impurities, and product buildup without stripping your hair of its natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Conditioning:\u003c\/strong\u003e Provides intense moisture and conditioning to leave hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting overall hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making it more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Free from harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this co-wash is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Particularly beneficial for curly, coily, and textured hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrequent Use:\u003c\/strong\u003e Gentle enough for regular use to keep hair clean, hydrated, and healthy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSimplified Hair Care:\u003c\/strong\u003e Ideal for those looking for a convenient, all-in-one cleansing and conditioning solution.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eWet Hair Thoroughly:\u003c\/strong\u003e Ensure hair is completely saturated with water.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a generous amount of co-wash to your scalp and hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage Gently:\u003c\/strong\u003e Use your fingertips to massage the product into your scalp and work it through to the ends of your hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use a wide-tooth comb or fingers to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse out completely with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRepeat if Necessary:\u003c\/strong\u003e If needed, repeat the process for additional cleansing and conditioning.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eConvenient All-in-One:\u003c\/strong\u003e Combines cleansing and conditioning in one step, saving time and effort in your hair care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides intense moisture, leaving hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making it more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly, coily, and textured hair, providing the right amount of moisture and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540507615570,"sku":"AIM-CON-0136","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9581.webp?v=1779532477"},{"product_id":"as-i-am-jamaican-black-castor-oil-smoothie","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Smoothie 454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Smoothie - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDefine, Hydrate, and Nourish Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTransform your curls with the luxurious \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Smoothie\u003c\/strong\u003e. This rich, creamy formula is designed to define and enhance your natural curl pattern while providing deep hydration and nourishment. Infused with pure Jamaican Black Castor Oil, this smoothie is perfect for achieving soft, bouncy, and healthy-looking curls.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Renowned for its strengthening and growth-promoting properties, this ingredient nourishes both hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefines Curls:\u003c\/strong\u003e Enhances and defines your natural curl pattern, leaving your curls well-defined and frizz-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e Provides intense moisture to keep curls soft, manageable, and shiny.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Breakage:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting overall hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Free from harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this smoothie is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly and Coily Hair:\u003c\/strong\u003e Perfect for those with natural curls and coils looking to enhance their curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Styling:\u003c\/strong\u003e Ideal for regular use to maintain well-defined, hydrated, and healthy curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz Control:\u003c\/strong\u003e Great for taming frizz and keeping curls smooth and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse Hair:\u003c\/strong\u003e Start with clean, damp hair. For best results, use As I Am Jamaican Black Castor Oil \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-shampoo\"\u003eShampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-conditioner\"\u003eConditioner.\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a generous amount of the smoothie to your palms and distribute evenly through your hair, focusing on the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use fingers or a wide-tooth comb to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using a diffuser. Do not rinse out.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurl Definition:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances and defines natural curls, leaving them well-formed and frizz-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides intense moisture, keeping curls soft, smooth, and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Curl Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly and coily hair, providing the right amount of moisture and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540507812178,"sku":"AS-CON-5415","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9585.webp?v=1779532478"},{"product_id":"as-i-am-jamaican-black-castor-oil-curling-creme","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Curling Creme 227g\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Curling Creme - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDefine, Hydrate, and Nourish Your Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUnlock the full potential of your curls with the \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Curling Creme\u003c\/strong\u003e. This rich, hydrating formula is designed to define and enhance your natural curls while providing deep nourishment and moisture. Infused with pure Jamaican Black Castor Oil, this curling creme ensures your curls are beautifully defined, frizz-free, and healthy-looking.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Known for its strengthening and growth-promoting properties, this powerful ingredient nourishes both hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefines Curls:\u003c\/strong\u003e Enhances and defines your natural curl pattern, leaving your curls well-defined and bouncy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e Provides intense moisture to keep curls soft, manageable, and frizz-free.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting overall hair health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Free from harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this curling creme is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurly and Coily Hair:\u003c\/strong\u003e Perfect for those with natural curls and coils looking to enhance their curl pattern.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Styling:\u003c\/strong\u003e Ideal for regular use to maintain well-defined, hydrated, and healthy curls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz Control:\u003c\/strong\u003e Great for taming frizz and keeping curls smooth and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse and Condition:\u003c\/strong\u003e Start with clean, damp hair. For best results, use As I Am Jamaican Black Castor Oil Shampoo and Conditioner.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a small amount of curling creme to your palms and distribute evenly through your hair, focusing on the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use fingers or a wide-tooth comb to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual, whether air-drying or using a diffuser. Do not rinse out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh as Needed:\u003c\/strong\u003e Apply a small amount to dry hair to refresh curls between washes.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurl Definition:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances and defines natural curls, leaving them well-formed and frizz-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides intense moisture, keeping curls soft, smooth, and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making curls more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to smooth the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Curl Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for curly and coily hair, providing the right amount of moisture and definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540507943250,"sku":"AIM-STY-5385","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9589.webp?v=1779532480"},{"product_id":"as-i-am-jamaican-black-castor-oil-moisturizing-masque","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Moisturising Mask 227g\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Moisturizing Masque - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eIntensive Hydration and Repair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePamper your hair with the luxurious \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Moisturizing Masque\u003c\/strong\u003e. This deep conditioning treatment is formulated to provide intense hydration and repair for dry, damaged, and over-processed hair. Infused with pure Jamaican Black Castor Oil, it revitalizes and rejuvenates your hair, leaving it soft, strong, and incredibly manageable.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Enriched:\u003c\/strong\u003e Known for its nourishing and strengthening properties, this key ingredient helps to repair and fortify hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Conditioning:\u003c\/strong\u003e Provides intensive moisture and nourishment to restore dry and damaged hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Fortifies hair strands, reducing breakage and split ends, and promoting healthier hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e Enhances hair elasticity, making it more resilient and less prone to breakage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e Smooths the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this masque is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Particularly beneficial for dry, damaged, and over-processed hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Conditioning Treatment:\u003c\/strong\u003e Ideal for those needing an intensive moisture boost and repair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeekly Use:\u003c\/strong\u003e Use weekly for optimal results and hair health maintenance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse Hair:\u003c\/strong\u003e Start with clean, damp hair. For best results, use \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-shampoo\"\u003eAs I Am Jamaican Black Castor Oil Shampoo.\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a generous amount of the masque to your hair, focusing on the mid-lengths to ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use fingers or a wide-tooth comb to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLet it Sit:\u003c\/strong\u003e Leave the masque on for 15-30 minutes to allow the nourishing ingredients to penetrate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Thoroughly:\u003c\/strong\u003e Rinse out with warm water, ensuring all product is washed away.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntensive Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides deep moisture, leaving hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, promoting healthier hair growth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRepairs Damage:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eHelps to repair and rejuvenate dry, damaged, and over-processed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Elasticity:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances hair elasticity, making it more resilient and less prone to breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eSmooths the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eIdeal for dry, damaged, and over-processed hair, providing the right amount of moisture and repair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508074322,"sku":"AIM-STY-5392","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9583.webp?v=1779532481"},{"product_id":"as-i-am-jamaican-black-castor-oil-conditioner","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Conditioner for Strength \u0026 Repair  355ml\/12oz","description":"\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508205394,"sku":"AIM-CON-5361","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9575.webp?v=1779532483"},{"product_id":"as-i-am-jamaican-black-castor-oil-leave-in-conditioner","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Leave-In Conditioner for Strength \u0026 Repair  237ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Jamaican Black Castor Oil Leave-In Conditioner - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eLong-Lasting Moisture and Strength\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNourish and fortify your hair with the \u003cstrong\u003eAs I Am Jamaican Black Castor Oil Leave-In Conditioner\u003c\/strong\u003e. This lightweight yet deeply hydrating leave-in conditioner is designed to provide long-lasting moisture, enhance hair strength, and improve manageability. Enriched with pure Jamaican Black Castor Oil, it offers the perfect balance of hydration and protection to keep your hair looking and feeling its best all day long.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJamaican Black Castor Oil Infusion:\u003c\/strong\u003e Known for its growth-promoting and strengthening properties, this powerful ingredient nourishes the hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Moisture:\u003c\/strong\u003e Provides continuous hydration, keeping hair soft and manageable throughout the day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens Hair:\u003c\/strong\u003e Helps to fortify hair, reducing breakage and split ends, and promoting healthier hair growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Manageability:\u003c\/strong\u003e Makes detangling easier and enhances overall hair manageability, reducing frizz and improving smoothness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Formula:\u003c\/strong\u003e Non-greasy and easily absorbed, suitable for daily use without weighing hair down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate and Paraben-Free:\u003c\/strong\u003e Formulated without harsh chemicals, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e Committed to ethical beauty standards, this leave-in conditioner is vegan and not tested on animals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll Hair Types:\u003c\/strong\u003e Particularly beneficial for dry, damaged, and textured hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDaily Use:\u003c\/strong\u003e Perfect for regular use to maintain hydration and manageability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective Styling:\u003c\/strong\u003e Great for use before styling to provide added protection and smoothness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanse Hair:\u003c\/strong\u003e Start with clean, damp hair. For best results, use As I Am Jamaican Black Castor Oil \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-shampoo\"\u003eShampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/shabacosmetics.com\/collections\/as-i-am-jamaican-black-castor-collection\/products\/as-i-am-jamaican-black-castor-oil-conditioner\"\u003eConditioner.\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply Generously:\u003c\/strong\u003e Apply a small amount of leave-in conditioner to your palms and distribute evenly through your hair, focusing on the ends.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDistribute Evenly:\u003c\/strong\u003e Use a wide-tooth comb or fingers to ensure the product is evenly distributed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle as Desired:\u003c\/strong\u003e Style your hair as usual. Do not rinse out.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep Hydration:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eProvides long-lasting moisture, keeping hair soft, smooth, and manageable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens and Protects:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFortifies hair strands, reducing breakage and split ends, and enhancing overall hair health.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhances Hair Growth:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with Jamaican Black Castor Oil, known for its ability to stimulate hair growth and improve hair thickness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Manageability:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eMakes detangling easier, reducing hair stress and breakage during combing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces Frizz:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eSmooths the hair cuticle, reducing frizz and enhancing shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable for All Hair Types:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight formula works well for all hair types, including natural, curly, coily, and chemically-treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from Harsh Chemicals:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eFormulated without sulfates and parabens, ensuring it's gentle on your hair and scalp.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan and Cruelty-Free:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003eEthical hair care that aligns with vegan and cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508565842,"sku":"AIM-CON-5378","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9579.webp?v=1779532484"},{"product_id":"as-i-am-jamaican-black-castor-oil-shampoo","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Shampoo for Strength \u0026 Repair  355ml\/12oz","description":"\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508664146,"sku":"AIM-SHO-5354","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9573.webp?v=1779532485"},{"product_id":"as-i-am-restore-repair-jamaican-black-castor-oil-shampoo-conditioner-for-damaged-hair-2-x-355ml","title":"As I Am Restore \u0026 Repair Jamaican Black Castor Oil Shampoo \u0026 Conditioner for Damaged Hair 2 x 355ml\/12oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508762450,"sku":null,"price":18.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/as-i-am-restore-repair-jamaican-black-castor-oil-shampoo-conditioner-for-damaged-hair-2-x-355ml-p30835-81372_image.jpg?v=1779532487"},{"product_id":"as-i-am-long-luxe-strengthening-shampoo-conditioner-for-damaged-hair-2-x-355ml","title":"As I Am Long \u0026 Luxe Strengthening Shampoo \u0026 Conditioner for Damaged Hair 2 x 355ml\/12oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508827986,"sku":null,"price":17.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/as-i-am-long-luxe-strengthening-shampoo-conditioner-for-damaged-hair-2-x-355ml-p30833-81378_image.jpg?v=1779532488"},{"product_id":"as-i-am-long-luxe-coily-and-curly-shampoo-12-oz-groyogurt-8-oz-smoothie-16oz","title":"As I Am Long \u0026 Luxe Coily \u0026 Curly Hair Bundle – Shampoo 355ml\/12oz, GroYogurt 237ml\/8oz, Smoothie 454g\/16oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540508926290,"sku":null,"price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/ASIAMLONGLUXE2.png?v=1779532490"},{"product_id":"as-i-am-long-luxe-pomegranate-passion-fruit-grohair-oil-120ml-4floz","title":"As I Am Long \u0026 Luxe Pomegranate \u0026 Passion Fruit GroHair Oil for Hair \u0026 Scalp  120ml\/4oz","description":"","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509024594,"sku":null,"price":9.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_5334.jpg?v=1779532490"},{"product_id":"as-i-am-long-luxe-scalp-serum","title":"As I Am Long \u0026 Luxe Scalp Serum for Growth \u0026 Scalp Care  60ml\/2oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan\u003eAchieve longer, stronger locks with \u003c\/span\u003e\u003cstrong\u003e\u003cb\u003eAs I Am Long and Luxe Scalp Serum\u003c\/b\u003e\u003c\/strong\u003e\u003cspan\u003e; a fortifying and revitalizing treatment that rejuvenates the scalp to promote healthier hair follicles. Harnessing the powers of Biotin, Pomegranate and Hydrolysed Lupine Protein, the deeply nourishing formula moisturizes a dry scalp for long-lasting comfort.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eIncrease in Scalp Moisture by 61%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHelps removes Flakes and product build-up\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e80% Reduction in breakage when used with the Long \u0026amp; Luxe Shampoo and Conditioner\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eImproves Hair Strength by 7%\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eIncrease scalp moisture by 61%\u003c\/li\u003e\n\u003cli\u003eHelps remove flakes and product build up\u003c\/li\u003e\n\u003cli\u003eReduces breakage when used with the Long \u0026amp; Luxe Shampoo and Conditioner\u003c\/li\u003e\n\u003cli\u003eImproves the strength of hair by 7%\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Glycerin, AloeBarbadensis Leaf Juice*, Punica Granatum Fruit Juice*,Phytosterols, Polysorbate 80, Cetearyl Alcohol, CucurbitaPepo (Pumpkin) Seed Oil, Punica Granatum Seed Oil*,Nigella Sativa Seed Oil, Passiflora Edulis Fruit Juice,Hydrolyzed Lupine Protein, Niacinamide, Betaine,Keratin, Hydrolyzed Keratin, Caffeine, Biotin, SerenoaSerrulata Fruit Extract, Butyrospermum Parkii (Shea)Butter*, Elaeis Guineensis (Palm) Butter*, SimmondsiaChinensis (Jojoba) Seed Oil*, Trifolium Pratense (Clover)Flower Extract, Equisetum Arvense Extract, Avena Sativa(Oat) Kernel Oil, Urtica Dioica (Nettle) Extract, ColaAcuminata Seed Extract, Piroctone Olamine, DicetylPhosphate, Ceteth-10 Phosphate, Fragrance\/Parfum,Sodium Benzoate, Ethylhexylglycerin, Beta Vulgaris (Beet)Root Extract, Acacia Senegal Gum, Maltodextrin, Silica,Citric Acid, Caprylyl Glycol, Phenoxyethanol, Red 33\/CI17200, Benzyl Benzoate, Citral, Limonene, Linalool.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eUsing dropper, disperse 1ml of serum on affected areas. Use twice daily for best results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509090130,"sku":"AIM-OIL-5057","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9621.jpg?v=1779532490"},{"product_id":"as-i-am-long-luxe-shampoo","title":"As I Am Long \u0026 Luxe Shampoo for Length Retention \u0026 Strength 355ml\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eTreat naturally curly or coiled hair types to the \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLong and Luxe Strengthening Shampoo\u003c\/b\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e from \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eAs I Am\u003c\/b\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e. Harnessing the powers of Pomegranate, Passion Fruit and Certified Organic Aloe Vera, the lightweight formula gently cleanses the hair and scalp, whilst promoting longer, stronger locks to leave strands fortified from root to tip. Helps to minimise tangling and combing damage for easier styling.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e10% Improvement in Tensile Strength\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003e47% reduction in Breakage after One Use\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eEase of Combing improves by 17% after One Wash\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eIncludes Aloe Vera, Biotin, Pomegranate and Passion Fruit\u003c\/li\u003e\n\u003cli\u003eCleanses hair and scalp gently and adds moisture.\u003c\/li\u003e\n\u003cli\u003eRemoves flakes and product build-up\u003c\/li\u003e\n\u003cli\u003eReduces tangles and combing damage.\u003c\/li\u003e\n\u003cli\u003eStrengthens hair for longer hair lengths.\u003c\/li\u003e\n\u003cli\u003eImproves tensile strength by 10%\u003c\/li\u003e\n\u003cli\u003eReduces breakage by 47% after one use\u003c\/li\u003e\n\u003cli\u003eEase of combing improves by 17%\u003cbr\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Aloe Barbadensis Leaf Juice*, Disodium Cocoamphodipropionate,Trideceth-7 Carboxylic Acid, Disodium Laureth Sulfosuccinate, Cocamide MIPA, Polysorbate 20, PunicaGranatum Fruit Juice*, Glycerin, Passiora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Serenoa SerrulataFruit Extract, Linum Usitatissimum (Linseed) Seed Extract*, Melia Azadirachta Leaf Extract, GlycyrrhizaGlabra (Licorice) Root Extract, Camellia Sinensis Leaf Extract, Betaine, Royal Jelly, Niacinamide,Phytosterols, Caffeine, Biotin, Trifolium Pratense (Clover) Flower Extract, Equisetum Arvense Extract, UrticaDioica (Nettle) Extract, Cola Acuminata Seed Extract, Piroctone Olamine, Hydroxypropyl Methylcellulose,Maltodextrin, Acacia Senegal Gum, Polyquaternium-7, Polyquaternium-10, Phenoxyethanol, CaprylylGlycol, Citric Acid, Fragrance\/Parfum, Beta Vulgaris (Beet) Root Extract, Sodium Benzoate, Ethylhexylglyc-erin, Tetrasodium EDTA, Ceteareth-60 Myristyl Glycol, Silica, Red 33\/CI 17200, Polyacrylamide, BenzylBenzoate, Limonene, Linalool.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e• Rub ample amount of shampoo between palms and gently lather through wet hair.\u003c\/p\u003e\n\u003cp\u003e• Massage hair and scalp, leave on for five minutes and rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003e• Repeat if necessary.\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509155666,"sku":"AIM-SHO-5019","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9606.jpg?v=1779532491"},{"product_id":"as-i-am-long-luxe-groyogurt","title":"As I Am Long \u0026 Luxe GroYogurt Leave-In Conditioner  237ml\/8oz","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eTreat naturally curly or coiled hair types to \u003c\/span\u003eAs I Am Long and Luxe GroYogurt Leave In Conditioner\u003cspan data-mce-fragment=\"1\"\u003e; a moisturizing formula that works to soften, hydrate and improve manageability. Infused with Pomegranate and Passion Fruit, the shine-enhancing treatment eases wet combing, whilst promoting healthy hair growth for longer, stronger locks. Hair is nourished and prepared for styling.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e33% Improvement in Ease of Combing\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIncrease in Scalp Hydration by 54%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eIncrease in Scalp Health by 13%\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eEases wet combing.\u003c\/li\u003e\n\u003cli\u003eReduces tangles and combing damage\u003c\/li\u003e\n\u003cli\u003eAdds moisture and shine.\u003c\/li\u003e\n\u003cli\u003ePrepares your hair for styling.\u003c\/li\u003e\n\u003cli\u003eA must use before gel or setting cream to avoid flaking.\u003c\/li\u003e\n\u003cli\u003eImproves ease of combing by 33%\u003c\/li\u003e\n\u003cli\u003eScalp hydration increases by 54%\u003c\/li\u003e\n\u003cli\u003eScalp Health increases by 13%\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Glycerin, Aloe Barbadensis Leaf Juice, Punica Granatum Fruit Juice, Cetearyl Alcohol, Cetyl Alcohol, Passiflora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Linum Usitatissimum (Linseed) Seed Extract, Yogurt, Niacinamide, Phytosterols, Caffeine, Biotin, Trifolium Pratense (Clover) Flower Extract, Equisetum Hiemale Extract, Urtica Dioica (Nettle) Extract, Cola Acuminata Seed Extract, Keratin, Hydrolyzed Keratin, Serenoa Serrulata Fruit Extract, Betaine, Butyrospermum Parkii (Shea) Butter, Elaeis Guineensis (Palm) Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Punica Granatum Seed Oil, Cocos Nucifera (Coconut) Oil, Piroctone Olamine, Behentrimonium Methosulfate, Stearamidopropyl Dimethylamine, Citric Acid, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Ethylhexylglycerin, Polyacrylamide, Fragrance\/Parfum, Maltodextrin, Benzyl Benzoate, Citral, Limonene, Linalool, Beetroot Red, Red 33\/CI 17200.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e• Apply liberally to clean wet, detangled hair. Distribute well throughout entire head of hair, from root to tip.\u003c\/p\u003e\n\u003cp\u003e• Comb through to maintain tangle free alignment. Keep hair very wet.\u003c\/p\u003e\n\u003cp\u003e• Proceed to style with Curling Gel or Curl Enhancing Smoothie.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509286738,"sku":"AIM-CON-5033","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9615.jpg?v=1779532492"},{"product_id":"as-i-am-long-luxe-conditioner","title":"As I Am Long \u0026 Luxe Conditioner for Length Retention \u0026 Moisture  355ml\/12oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-description\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eEffortlessly detangle curly or coiled hair types with the \u003c\/span\u003eLong and Luxe Conditione\u003cspan data-mce-fragment=\"1\"\u003er from \u003c\/span\u003eAs I Am\u003cspan data-mce-fragment=\"1\"\u003e. Infused with a host of beneficial ingredients, including Pomegranate, Passion Fruit and Hydrolysed Lupine Protein, the ultra-hydrating formula restores softness, moisture and shine, whilst rejuvenating the hair and scalp to help promote healthy hair growth. Achieve stronger, longer locks with a salon-worthy finish.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eEase of Combing Improved by 50%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eReduces Hair Breakage by 60%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eImproves Scalp Moisturization by 50%\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eHair Moisture levels increase by 9% after One Wash\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eBenefits\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-1\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cul\u003e\n\u003cli\u003eSpreads easily throughout hair\u003c\/li\u003e\n\u003cli\u003eGently cleanses hair and scalp\u003c\/li\u003e\n\u003cli\u003eMaintains moisture, adds more moisture and helps hair retain moisture until your next cleanse.\u003c\/li\u003e\n\u003cli\u003eMakes detangling a breeze.\u003c\/li\u003e\n\u003cli\u003eEases combing by 55%.\u003c\/li\u003e\n\u003cli\u003eRinses easily from hair.\u003c\/li\u003e\n\u003cli\u003eHelps promote a healthy environment for hair growth\u003c\/li\u003e\n\u003cli\u003eGentle enough for daily use.\u003c\/li\u003e\n\u003cli\u003eSafe for color-treated hair\u003c\/li\u003e\n\u003cli\u003eNo Harmful or Harsh Ingredients – No Sulfates. No Parabens. No Phthalates.\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eIngredients\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-2\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003eAqua\/Water\/Eau, Punica Granatum Fruit Juice, Glycerin, Cetearyl Alcohol,Cetyl Alcohol, Behentrimonium Chloride, Passiora Edulis Fruit Juice, Hydrolyzed LupineProtein, Betaine, Punica Granatum Seed Oil, Linum Usitatissimum (Linseed) Seed Extract,Cocos Nucifera (Coconut) Oil, Niacinamide, Phytosterols, Keratin, Hydrolyzed Keratin,Caffeine, Biotin, Serenoa Serrulata Fruit Extract, Trifolium Pratense (Clover) Flower Extract,Equisetum Hiemale Extract, Urtica Dioica (Nettle) Extract, Cola Acuminata Seed Extract,Tocopheryl Acetate, Piroctone Olamine, Fragrance\/Parfum, Sodium Benzoate, DipropyleneGlycol, Quaternium-80, Propanediol, Ethylhexylglycerin, Stearamidopropyl Dimethylamine,Polyquaternium-37, Propylene Glycol Dicaprylate\/Dicaprate, PPG-1 Trideceth-6,Phenoxyethanol, Caprylyl Glycol, Polyacrylamide, Citric Acid, Maltodextrin, BenzylBenzoate, Limonene, Beetroot Red, Linalool, Red 33\/CI 17200.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"accordion\"\u003e\n\u003cdiv data-open=\"true\" data-index=\"\" class=\"accordion__inner\"\u003e\n\u003ch3 class=\"ff-heading fs-heading-5-base\"\u003eHow To Use\u003c\/h3\u003e\n\u003cdiv id=\"accordion-content-accordion-3\" aria-hidden=\"false\" class=\"accordion__content fs-body-100 rte non-page-rte measure\"\u003e\n\u003cp\u003e• Wet hair thoroughly\u003cbr\u003e\u003cbr\u003e• Rub a liberal amount within palms and distribute throughout hair\u003cbr\u003e\u003cbr\u003e• Work product through hair and massage scalp with fingertips as you would a conventional shampoo\u003cbr\u003e\u003cbr\u003e• Carefully detangle hair with a wide-tooth comb\u003cbr\u003e\u003cbr\u003e• Rinse well\u003cbr\u003e\u003cbr\u003e• Repeat only if necessary to remove excessive product build up or for further scalp cleansing.\u003cbr\u003e\u003cbr\u003e• Follow with conditioning. Use either As I AmHydration ElationIntensive Conditioning Treatment or As I AmLeave-In Conditioner.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTips:\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e• Make sure to detangle completely during either the shampoo step or the conditioning step, while the hair is soaking wet and saturated with the product you are using. Detangle with a wide toothed comb or, if you prefer, a paddle brush. Only after detangling should you proceed to the final rinse.\u003cbr\u003e\u003cbr\u003e• While shampooing, keep hair in a smooth downward alignment as you lather. Doing otherwise, (bunching, scrubbing, vigorous scrunching, etc.), may cause extensive tangling.\u003cbr\u003e\u003cbr\u003e• See more specifics in the Styling Tips section on this subject.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509385042,"sku":"AIM-CON-5026","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9609.jpg?v=1779532493"},{"product_id":"as-i-am-long-luxe-gro-edges","title":"As I Am Long \u0026 Luxe Gro Edges for Strong Hold \u0026 Edge Care 137g\/4oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Long \u0026amp; Luxe Gro Edges - 4 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNourish and Strengthen Your Edges for Fuller, Healthier Hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAs I Am Long \u0026amp; Luxe Gro Edges is the ultimate solution for nourishing and strengthening your edges. Infused with a blend of pomegranate and passion fruit extracts, this edge gel not only provides long-lasting hold but also promotes healthy edge growth. Say goodbye to thinning edges and hello to fuller, healthier hair with As I Am Long \u0026amp; Luxe Gro Edges.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNourishing Formula:\u003c\/strong\u003e Enriched with pomegranate and passion fruit extracts to nourish and strengthen your edges.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePromotes Healthy Edge Growth:\u003c\/strong\u003e Helps combat thinning edges and promotes the growth of fuller, healthier hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting Hold:\u003c\/strong\u003e Provides strong hold to keep your edges sleek and defined throughout the day.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e Suitable for all hair types and textures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy Application:\u003c\/strong\u003e The convenient 4 oz size allows for easy application and portability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eApply a small amount of Long \u0026amp; Luxe Gro Edges to your fingertips.\u003c\/li\u003e\n\u003cli\u003eSmooth onto edges or baby hairs, using your fingers or a brush for precision.\u003c\/li\u003e\n\u003cli\u003eStyle as desired and allow to dry.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eTransform your edges with As I Am Long \u0026amp; Luxe Gro Edges and enjoy fuller, healthier hair every day.\u003c\/p\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509450578,"sku":"AIM-STY-5064","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/IMG_9618.jpg?v=1779532494"},{"product_id":"as-i-am-long-luxe-growash","title":"As I Am Long \u0026 Luxe GroWash Cleansing Conditioner  454g\/16oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Long \u0026amp; Luxe Growash - 16 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNourish and Strengthen Your Hair for Length Retention\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIntroducing \u003cstrong\u003eAs I Am Long \u0026amp; Luxe Growash\u003c\/strong\u003e, your go-to solution for promoting healthy hair growth and length retention. Formulated with a blend of pomegranate and passion fruit extracts, this sulfate-free cleanser gently removes buildup while nourishing and strengthening your hair from root to tip. 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curls.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!----\u003e","brand":"AS I AM","offers":[{"title":"Default Title","offer_id":53540509778258,"sku":"ASK5453","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/BC-Conditioner_jpg.webp?v=1779532498"},{"product_id":"as-i-am-born-curly-avocado-shea-cowash","title":"AS I AM Born Curly Avocado Shea CoWash 240ml\/8oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eAs I Am Born Curly Avocado Shea CoWash - 8 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Cleansing and Nourishment for Your Baby's Curls\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGive your baby's curls the care they deserve with \u003cstrong\u003eAs I Am Born Curly Avocado Shea CoWash\u003c\/strong\u003e. 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