{"title":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","description":"","products":[{"product_id":"wella-blondor-multi-blonde-powder","title":"Wella Professionals Blondor Multi Blonde 7 Powder Lightener","description":"\u003cp\u003e\u003cstrong\u003eDETAILS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWella Blondor Multi Blonde Powder  is an award-winning lightening powder. It’s Tri lightening technology Complex ensures effective lightening, whilst the effective anti-yellow molecules eliminate yellow undertones for even, blonde results, with up to 7 levels of lift. Wella Blondor Multi Blonde Powder is a fast and simple to mix blue bleach powder that produces a creamier consistency for a professional application.\u003c\/p\u003e\n\u003cp\u003eThe highest level of lift on pre-coloured hair.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBest-seller within the Blondor range\u003c\/li\u003e\n\u003cli\u003eFor controlled and reliable lightening up to 7 levels of lift\u003c\/li\u003e\n\u003cli\u003eFor all lightening techniques\u003c\/li\u003e\n\u003cli\u003eFor perfect lightening, even on pre-coloured hair\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTri lightening technology ensures effective treatment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eContains anti-yellow molecules to help reduce orange\/yellow undertones during lightening\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith extracts of camomile making it especially gentle to the hair and scalp. 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Therefore the new Blond Studio 9 Levels can be used exclusively with L’Oréal Professionnel foil (Soft Alloy 8079, 20μm or Soft Alloy 1200 18μm) or Easi-Meche. • For optimal results, use with Blond Studio Oil Developers and always tone Blond Studio services with DIA by L'Oréal Professionnel\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCan be used in a foil technique (ratio 1,1:5 of powder to developer), open air (1:1 ratio of powder to developer).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eINGREDIENTS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSODIUM SILICATE, POTASSIUM PERSULFATE, AMMONIUM PERSULFATE, MAGNESIUM CARBONATE HYDROXIDE, TALC, PARAFFINUM LIQUIDUM \/ MINERAL OIL, DIMETHICONE, GLYCINE, CI 77007 \/ ULTRAMARINES, HYDROXYETHYLCELLULOSE, SILICA [NANO] \/ SILICA, ACRYLATES\/C10-30 ALKYL ACRYLATE CROSSPOLYMER, DISODIUM EDTA, AQUA \/ 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Ammonia for coloured or difficult to lighten hair • Enriched with Nutri-Cerides and White Bees Wax\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOnly use with Blond Studio Nutri Developer\u003cbr\u003e20, 30 or 40  volume (maximum)\u003c\/p\u003e\n\u003cp\u003eOpen Air and Freehand: Apply a 1:1 to 1:2 mixing ratio for off-scalp application (using 20, 30 or 40 vol)\u003c\/p\u003e\n\u003cp\u003eEnclosed: Apply a 1:5 to 1:2 mixing ratio for enclosed application (using 20 or 30 vol)\u003c\/p\u003e\n\u003cp\u003eOn-scalp application: Apply a 1:3 mixing ratio for on-scalp application (using 20 or 30 vol). \u003c\/p\u003e\n\u003cp\u003eDevelopment time: up to 50 mins.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default 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Title","offer_id":53529382584658,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/3474636979103_EN_1.jpg?v=1779440840"},{"product_id":"9-levels-bonder-inside-500g","title":"L’Oréal Professionnel 9 Levels Bonder Inside Lightening Powder 500g","description":"\u003cp\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis lightening powder is infused with a bonding complex to maintain the integrity of the hair during the lift. No extra mixing, no extra time! Perfect for the damage conscious client, who's #1 prioirty when lightening is protection. Create the ultimate protection package by incorporating Metal Detox and Vitamino Acidic Sealer treatments as part of the ligthening service \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAPPLICATION TECHNIQUES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eUse exclusively with the recommended L'Oréal Professionnel Oil-Developer, maximum 30 volumes (9%) and the covering accessories indicated. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOPEN AIR HIGHLIGHTS \u0026amp; BALAYAGE HIGHLIGHTS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply Oil-Developer (20 or 30 volumes). Mix in 1:1 ratio (30g of powder with 30ml of Oil-Developer) for up to 50 minutes depending on the desired results (DO NOT EXCEED THE RECOMMENDED DEVELOPMENT TIMES \u0026amp; DO NOT APPLY HEAT). \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCOVERED HIGHLIGHTS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply Oil-Developer (20 or 30 volumes) in a 1:1.5 mixing ratio (30g of powder with 45ml of Oil-Developer). Develop for up to 50 minutes depending on the desired results (DO NOT EXCEED THE RECOMMENDED DEVELOPMENT TIMES \u0026amp; DO NOT APPLY HEAT).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eON SCALP APPLICATION:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply Oil-Developer (20 vol maximum) in a 1:2 (30g powder with 60ml of oil developer) or 1:3 (30g powder with 90ml of oil developer). Develop for up to 50 minutes depending on the desired results (DO NOT EXCEED THE RECOMMENDED DEVELOPMENT TIMES \u0026amp; DO NOT APPLY HEAT).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eINGREDIENTS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003ePOTASSIUM PERSULFATE • SODIUM SILICATE • AMMONIUM PERSULFATE • MAGNESIUM CARBONATE HYDROXIDE • SODIUM METASILICATE • SODIUM STEARATE • CITRIC ACID • PARAFFINUM LIQUIDUM \/ MINERAL OIL • GLYCINE • SODIUM LAURYL SULFATE • CI 77007 \/ ULTRAMARINES • HYDROXYETHYLCELLULOSE • SILICA [NANO] \/ SILICA • ACRYLATES\/C10-30 ALKYL ACRYLATE CROSSPOLYMER • DISODIUM EDTA • AQUA \/ WATER\u003c\/span\u003e\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default Title","offer_id":53529382846802,"sku":null,"price":51.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/3474637105785_EN_1.jpg?v=1779440840"},{"product_id":"wella-blondor-soft-blonde-cream-200g","title":"Wella Professionals Blondor Soft Blonde Cream Lightener 200g","description":"\u003cp\u003e\u003cstrong\u003eDETAILS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAchieving the perfect blonde requires expertise and superior products. Wella Professionals’ No. 1 lightening range offers everything you need to triumph in lightening.\u003c\/span\u003e\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default Title","offer_id":53529383567698,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/Wella-Blondor-Soft-Blonde-Cream-200g.jpg?v=1779440840"},{"product_id":"dia-activateur","title":"L’Oréal Professionnel Dia Activator Developer 1000ml","description":"\u003cp\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCream oxydant specially formulated to use with DIA Richesse and DIA Light.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWearing suitable disposable gloves. Mix in a 1:1.5 ratio with DIA Light or DIA Richesse depending on the service\/coverage required.\u003c\/span\u003e\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"1000 ML \/ DIA ACTIVATEUR 6 VOL","offer_id":53529383666002,"sku":"LP40395","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"1000 ML \/ DIA ACTIVATEUR  9 VOL","offer_id":53529383698770,"sku":"LP40432","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"1000 ML \/ DIA ACTIVATEUR 15 VOL","offer_id":53529383731538,"sku":"LP40470","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/LOreal-Diactivateur-1-Litre_jpg.webp?v=1779440842"},{"product_id":"blond-studio-oil-developer","title":"L’Oréal Professionnel Blond Studio Oil Developer 1000ml","description":"\u003cp\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it Does:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• Formulated to be used exclusively with the Blond Studio 9 levels and 9 levels bonder inside lightening powder • Activate the lifting agents • the mineral oil formula reduces the volatility of the lift and gives your hair an improved cosmetic feel leaving your hair feeling softer to touch after shampoo and when dry\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• Accelerated lift in the early stages of lightening.\u003cbr\u003e• Perfect for darker based clients wanting a lighter result\u003cbr\u003e• Improved hair cosmeticity \u003cbr\u003e• Optimal neutralisation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSuitable for Global, Enclosed and Freehand techniques using a 1:1 to 1:3 mixing ratio depending on the desired consistency. \u003c\/p\u003e\n\u003cp\u003eTo be used with Blond Studio 9 levels and 9 levels Bonder Inside. 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Designed for use with the Majirel family and with Blond Studio, Multi-techniques Powder, Blond Studio Freehand Powder and the Blond Studio Lightening Oil.\u003c\/span\u003e\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default Title","offer_id":53529384517970,"sku":null,"price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/3474630449367_EN_1.png?v=1779440846"},{"product_id":"loreal-inoa-oxydant-1000ml","title":"L’Oréal Professionnel INOA Oxydant Developer 1000ml","description":"\u003cp data-mce-fragment=\"1\"\u003e\"Experience vibrant and long-lasting hair color with LOREAL INOA OXYDANT. This 1000ML developer is specifically designed for the INOA hair color line, providing optimal results and nourishment for your hair. Trust in the expertise of LOREAL and achieve your desired hair color with the INOA OXYDANT.\"\u003cbr\u003e\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"3% 10 VOL","offer_id":53529384878418,"sku":"LP7762","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6% 20 VOL","offer_id":53529384911186,"sku":"LP7830","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"9% 30VOL","offer_id":53529384943954,"sku":"LP7908","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/3474630417762_EN_1_71aa78ca-cca7-4fc8-94d9-9a529a09cb29.png?v=1779440846"},{"product_id":"wella-professionals-welloxon-perfect-12-40-vol-developers","title":"Wella Professionals Welloxon Perfect 12% 40 VOL  Developers 1000ml","description":"\u003cp\u003e\u003cstrong\u003eDETAILS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe ideal partner for Wella Professionals colour including Koleston Perfect, Illumina Color and Blondor, available in different volumes for all services possibilities (1.9%, 4%, 6%, 9% and 12%). Specifically formulated to guarantee a perfect colour result, accurate colour formulation and precise application. Also designed for easy and fast mixing with colour and lightening products, as well as faster rinsing.\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 1\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eOptimal consistency with new Koleston Perfect\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 2\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eEasier and faster mixing\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 3\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003ePrecise application\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 4\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eGreat foil adhesion\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 5\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eEasy rinsing and a comfortable client experience\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default Title","offer_id":53529385369938,"sku":null,"price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/98533_jpg.webp?v=1779440847"},{"product_id":"wella-professionals-welloxon-perfect-9-30-vol-developers","title":"Wella Professionals Welloxon Perfect 9% 30 VOL  Developers 1000ml","description":"\u003cp\u003e\u003cstrong\u003eDETAILS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe ideal partner for wella permanent colours and lighteners. Available in different volume for all the services possibilities (1.9%, 4%, 6%, 9% and 12%). Specifically reformulated to achieve the most accurate colour, redesigned to provide optimal consistency with new Koleston Perfect. Easier and faster mixing, precise application, great foil adhesion, easy rinsing and a comfortable client experience.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 1\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eOptimal consistency with new Koleston Perfect\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 2\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eEasier and faster mixing\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 3\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003ePrecise application\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 4\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eGreat foil adhesion\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 5\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eEasy rinsing and a comfortable client experience\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default Title","offer_id":53529385828690,"sku":"WP-2081","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/98532_png.webp?v=1779440850"},{"product_id":"wella-professionals-welloxon-perfect-6-20-vol-developers","title":"Wella Professionals Welloxon Perfect 6% 20 vol Developers 1000ml","description":"\u003cp\u003e\u003cstrong\u003eDETAILS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe ideal partner for wella permanent colours and lighteners. Available in different volume for all the services possibilities (1.9%, 4%, 6%, 9% and 12%). Specifically reformulated to achieve the most accurate colour, redesigned to provide optimal consistency with new Koleston Perfect. Easier and faster mixing, precise application, great foil adhesion, easy rinsing and a comfortable client experience.\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 1\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eOptimal consistency with new Koleston Perfect\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 2\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eEasier and faster mixing\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 3\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003ePrecise application\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 4\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eGreat foil adhesion\u003c\/p\u003e\n\u003ch3 class=\"sc-8e958055-1 kRQLSj\"\u003eFeatures and Benefits 5\u003c\/h3\u003e\n\u003cp class=\"sc-8e958055-2 fpfMjh\"\u003eEasy rinsing and a comfortable client experience\u003c\/p\u003e","brand":"PROFESSIONAL DECOLORZING \u0026 OXIDANT","offers":[{"title":"Default Title","offer_id":53529386680658,"sku":"WP-2210","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1054\/9234\/9266\/files\/98531_jpg.webp?v=1779440850"},{"product_id":"wella-professionals-welloxon-perfect-4-13-vol-developers","title":"Wella Professionals Welloxon Perfect 4%  13 VOL Developers 1000ml","description":"\u003cp\u003e\u003cstrong\u003eDETAILS \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe ideal partner for wella permanent colours and lighteners. Available in different volume for all the services possibilities (1.9%, 4%, 6%, 9% and 12%). Specifically reformulated to achieve the most accurate colour, redesigned to provide optimal consistency with new Koleston Perfect. 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Available in different volume for all the services possibilities (1.9%, 4%, 6%, 9% and 12%). Specifically reformulated to achieve the most accurate colour, redesigned to provide optimal consistency with new Koleston Perfect. 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